A Look Back at the Evolution of Our Promotional Products Blog…

The People’s Choice Awards last night inspired me to take a slightly different approach to today’s blog. Rather than writing a completely original post, I thought to myself, why not reflect on the musings thus far of my fellow Pinnacle bloggers? There have been some amazing topics raised since the inception of our blog last May so here are MY choices for the most fitting blog posts in a variety of categories:

1. Funniest: “What Not to Wear: Pinnacle Promotions Edition” (by me and Jaime)

The spoof we co-wrote based on television’s “What Not to Wear” was actually suggested by several of our coworkers, and we all laughed for days about this one! Brent was a trooper, although I’m sure he won’t be thrilled about me rehashing the details of our original post. ☺ This may be one blog idea that we have to recycle in the future- Pinnacle employees, make sure not to break any fashion rules, or the “Fashion Police Officers” may write about you next!

2. Spookiest: “6 mildly scary films about promotional products that never made it past storyboarding” (by Acree)

Acree’s clever take on classic scary movies sent shivers through my bones! Her suggested parody “The Hills Have Ice” gave me nightmares- deranged ice scrapers attacking an unsuspecting family of tourists? No, thank you! If Acree ever decides to produce any of these films, I may need to get away from the promotional products industry, as our office showroom would be an intimidating haunt after dark…

3. Most Delicious: “Promotional Products: Recipes for Successful Marketing Campaigns” (by Sarah) and “Toasting and Roasting: What to Do Post Pumpkin Carving” (by Kim)

Well, I can’t say that I have actually made Sarah’s zucchini bread recipe myself, but I have tasted it and can say that it is even more delicious than it looks in the photo! I highly suggest printing out a copy of the entire post and cooking up your own loaf of zucchini bread. And how could I forget Kim’s post featuring a recipe for toasted pumpkin seeds? I don’t think pumpkins are in season anymore, but this recipe is definitely one to keep in your kitchen to whip up this Fall!

4. Most Likely to Inspire Readers to Get Up and Sing: “Presenting Pinnacle’s Lyrics Lounge: Promotional Products Inspired by Music” (by Jaime)

Jaime’s series of “Pinnacle’s Lyrics Lounge” entries was certainly a well-loved one around our office. It was hard to pick just one post, as other great songs were referenced as well, but I thought the original should win the award, as it did start the series off with a bang. Hopefully 2010 will bring more “Pinnacle’s Lyrics Lounge” originality from Jaime!

5. Most Likely to Cause Readers to “Shake Their Groove Thangs”: “Pink Gloves Dance: Can You Spot the Promotional Products?” (by Guest Contributor, Eliza)

Eliza’s creative integration of the YouTube hit “Pink Gloves Dance” video into her guest blog post in December made me want to grab the nearest promotional product and bust a move. Nurses bopping their heads while wearing hot pink sunglasses should be inspiration enough for readers to introduce some fun and excitement into their next promotional giveaway campaign… or even to hold an impromptu dance party in their cubicles!

6. Best Seasonal Post: “Hittin’ The Pool” (by Heather)

Re-reading this post from last June brought a wistful smile to my face, as I would much rather replace the snow in Atlanta today with warm rays of sunshine and pool-worthy temperatures. Her description of spending a leisurely weekend working on a tan makes me look forward to Summer already!

7. Best Business Advice: “Building Business Relationships with Promotional Products” (by Kim)

In my final category, I selected Kim’s heartfelt post about the importance of fostering lasting relationships with your customers. Her observations and recommendations rang true in my mind, especially upon a second reading. The suggestions that she shares about sending inexpensive giveaways and promotional products to clients are timeless and universal- there is no time like the present to begin making your customers feel appreciated and valued!

With the number of posts made to our blog nearing 200, it was tough for me to narrow down my selections- if you have a favorite post, leave a comment and let us know. And, of course, you can expect many more inventive entries from Pinnacle’s Marketing team and our awesome guest bloggers in 2010!

Dana
Team Lead – Social Media
view my bio!

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