Thoughts from a Novice Promotional Products Marketer: Room for Fish of All Sizes in the Blogosphere Pond

OrigamiancyAs a newcomer to the world of blogging and online marketing in general, yesterday’s exchange on our very own Pinnacle Promotions blog blew me away. Just to recap, a correspondence took place between my extremely talented, but also fairly new to the realm of blogging, coworker Acree Graham, and a blogger that I consider to be one of the most prolific social media thought leaders, Jay Baer of Convince and Convert. In my mind, this exchange exemplifies the phenomenon of blogs and their power to spark high level interactions between newbie marketers and established industry experts in a matter of hours. As a recent college graduate, I feel that my generation is extremely fortunate: the wealth of information available to us, faster than ever before, is one benefit that we have over generations past, but furthermore, it is the accessibility to people whom we admire and respect in our lines of work that is an even greater privilege, should we have the confidence and courage to reach out to them.

“What makes marketing the best career in the world is that is it ever evolving. There’s always a new insight, new tool or tactic. So if you want to be at the top of your game and really be someone your clients love and rely on — keep learning. Read, write, listen. Every day.”

-Drew McLellan, author of the blog Drew’s Marketing Minute.

Dana
Team Lead – Social Media

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