Okay so we all know that promotional products can be more influential for brand recognition than other forms of advertising because they are essentially tangible ads – and thus are able to appeal to our perception more easily, in that they are physical entities that can be seen and touched. Well now some promotional product manufacturers are adding a new corporal attribute into the mix – smell.
One of the most promising of these new items is the Scent-Sational Grip Promotional Pen, which is reminiscent of the classic Mr. Sketch “smelly markers” that we all cherished in grade school.
There are a few others, however, that I am not sure will bring about such a delicate joy for the old olfactory sense.
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