Tag Archives: promotional t-shirts

Group of people representing diverse professions

If You Could Be A Promotional Product Which Would You Be?

Take our promotional products personality test!

Click on the product to see what your choice says about your work place personality:

1. wmcandyjar
2. wmcupcooler
3. wmmug
4. wmwinebag
5. wmspeaker
6. wmvino2go
7. deluxe-plush-custom-blanket-9540
8. wmsanitizer
9. wmrobot

Share this post if you know someone who matches one of these products!

Pinnacle Promotions

7 Awareness Products that Make a Big Impact

Everyone is talking about it! The ALS Ice Bucket Challenge. The challenge was started by golfers on a television show called the Morning Drive, and brought full-circle when golfer Chris Kennedy challenged his cousin and connected the challenge to fundraising for ALS research. The challenge has helped to raise almost $95 million dollars this year, whereas the ALS Association raised just over $2 million dollars in all of last year. The Pinnacle Art department was recently challenged, and they performed their own ice bucket challenge. (Watch the Pinnacle Promotions Ice Bucket Challenge HERE)

If your organization doesn’t have the notoriety yet of the ALS challenge, there are things you can do to generate awareness for your cause or event with the use of promotional products. And, when thinking about awareness products the first question you should ask yourself is, “What do I hope to accomplish with this promotional item?” Most of our top promotional products fall into one of three categories: Giveaways, Prizes, For Sale.

Here are some examples of products our clients have used for Awareness events, and the categories in which they were used:

Giveaways

1.

Awareness RIbbon Keychain

Awareness RIbbon Keychain

2.

Debossed Silicone Wristband

Debossed Silicone Wristband




Prizes

1.

Max Performance Smartphone Armband

Max Performance Smartphone Armband

2.

Bottle for a Cause Custom Water Bottle with Silicone Bracelet

Bottle for a Cause Custom Water Bottle with Silicone Bracelet




For Sale

1.

Ribbon Car Sign Magnet w/ Custom Imprint

Ribbon Car Sign Magnet w/ Custom Imprint

2.

Neon Fruit Infuser BPA Free Water Bottle 24 oz.

Neon Fruit Infuser BPA Free Water Bottle 24 oz.

3.

Die Struck Sandblasted Lapel Pin

Die Struck Sandblasted Lapel Pin

Brand the right promotional product for either a giveaway, a prize or as a for-profit item, you can put your event or cause logo on an item that can extend the reach of your message. Use the branded items to share your story, to start a conversation or to raise money. Awareness is the ultimate goal even if you aren’t using an ice bucket to get your cause out there.

Do you have a favorite promotional product from an event or cause? Share a picture with us on our Facebook page at facebook.com/pinnaclepromotions.

Pinnacle Promotions

What Happens After a Big Breakup

Your last breakup may not have been worth millions of dollars. But, perhaps you too had to decide what to do with a corporate logo after dissolution or split. Perhaps you needed to find an outlet for your uniforms after a company name or logo change. Or, maybe you decided not to give that favorite concert t-shirt back to your ex. Either way, there’s a lot more to think about after a big breakup than just the feelings. Don’t forget to consider the stuff!

Manchester United Defend (Photo credit: Paolo Camera)

Manchester United Defend (Photo credit: Paolo Camera)

Manchester United, one of the champions of the Barclay’s Premier Football League in England, made big news recently when they switched from Nike to Adidas as the main supplier for their kits. The deal is the highest uniform deal of all time in any sport. Adidas will pay Manchester United $1.3 billion over 10 years to provide uniform kits.

The Initial Breakup:
Nike decided after a 10-year relationship that ManU wanted too much money to continue the relationship. Did this have anything to do with Manchester’s recent poor performance in the Premier League? They finished 7th this past season. Either way, when word got out that Nike was moving on, sports powerhouse Adidas was more than happy to move in. Adidas worked a deal to pay $130 million per year for the next 10 years to Man United. They expect $400 million in sales per year to generate from this relationship. Man U put Nike on notice in January, and the Adidas deal was done by June. The new kits start in the 2015-2016 season.

Intellectual Property and New Gear:
Of course, the brand owns their logo as intellectual property. But as part of the complete kit, Adidas will outfit Man U with an updated, slightly tweaked logo, and full game and training uniforms (down to the underwear). However, the deal is only for playing and training wear. Unlike with the Nike contract, now the team will control any other licensing for promotional products directly.

Old Gear:
And what is the team to do with the old, outdated Nike gear? The team will continue to use the kit through the 2014-2015 season. But, what happens to the gear after that?

Often, teams need an outlet for getting rid of outdated products. Some clubs sign the old items and give them to charity. Others are required to donate the items, but not in a geographical area that they can be resold or profited. It can be mandated that the items be sent to third-world countries and given to charity.

Man U is hosting a contest this season so that people can enter to win Nike Tour Gear worn during game play and signed by the players. You can enter here.

Enter to win Tour Gear from Aon

Enter to win Tour Gear from Aon

Whether a logo change or corporate split, what do companies do with all the old stuff? Have you found creative ways to use last year’s marketing materials? Tell us in the comments below!

Pinnacle Promotions

FORE: Shoot Low, Win Big!

Does your golf outing planning schedule look like this? Win big with good planning and the perfect products.
Screen shot 2014-05-23 at 12.16.47 PM
For years companies have used the Golf Tournament as a way to socialize and reward their customers. One company we know spends as much as $45,000 on their annual spring event. A Golf Tournament has also been a stalwart fund-raiser for the non-profit segment.

Non-profits have certain challenges, especially when it comes to fund raising events that are reward-return based. They need the perfect promotional products to not only thank donors for past giving, but to also encourage them to donate again and spread their message. Sometimes it takes more than one stress ball or mug to do just that.

Here are some ideas to help non-profits find the perfect promotional products for their next Golf Tournament.

Traditional:

Balls Tube with Tees golfballs








Golf Towel golftowel








Golf Colorblock Polo golfshirt








Creative:

Keep it Cook Golf Kit golfkit








Cutting Board cuttingboard








Divot Tool/Bottle Opener divot








Waayyyyy outside the “tee” box:

Flip Flops w/ Bottle Opener flipflop








Morph Cinch Pack golfcinch








Brew 2 Go Kit dirnkset








Executive Putter Set putter








The right golf promotional products will provide big returns on your outing investment!

Pinnacle Promotions

Technology: RFID Changing Promotional Products

Author’s note: When I originally wrote this blog post, it was purely informational. Currently, my daughter is on a spring break trip with her school to Peru. The idea of RFID-blocking gear just became VITALLY important to our family.

21st century technology is making a big impact on the promotional products industry. The need for RFID security is changing the internal workings of promotional products. RFID, Radio-frequency Identification, is the wireless use of radio frequency to access information and transfer data. If you have stayed in a hotel recently and used your card to “tap” into your room rather than sliding your card, you are using RFID technology.

RFID has launched a whole new type of crime in the form of hacking. Wired Magazine has covered the increase and ease of theft numerous times since this technology emerged into the market. “They can steal your smartcard, lift your passport, jack your car, even clone the chip in your arm. And you won’t feel a thing.” Now, RFID technology, and the ability to block the RFID signal, is making its way into customizable products as varied as wearables, gear and promotional bags.

Promotional product manufacturers and suppliers have worked together to provide marketing professionals with quality and RFID-safe products. Here are a few examples:

walletYou can customize the Travelpro Travelsmart Passport Wallet with your corporate logo. Developed with the airline travelers and professionals in mind, special RFID Technology encases belongings to protect them from ID theft. This deluxe Passport Wallet contains a flip up boarding pass holder, quick access passport pocket, three credit card slots, and a privacy mesh ID holder.

zebraNot only does the Zebra Convertible Computer Messenger Bag come with padded, scratch-resistant 10″ and 15″ tablet pockets for protecting your technology, but it also has a zippered pocket with RFID-blocking technology preventing unauthorized access to personal information.

Soon enough, RFID technology will be in wearables and gear. The ability to host a QR code on a branded tote bag has been around for a while. We’ll soon be able to insert an RFID patch into a customized reusable bag for a conference taking your swag bag to a whole new level by making it an entry ticket, attendance recorder, and participation tracker.

The possibilities are endless for the marriage of technology and promotional products!

Pinnacle Promotions

Pinnacle Promotions is dedicated to helping you Make the right impression.™

Make the right impression™ Tips
Pinnacle Promotions is dedicated to helping you Make the right impression.™ We are providing helpful tips, expert advice and quality product recommendations to make you look good.



meme-01meme-02meme-tip-01meme-tip-02meme-tip-03meme-tip-04meme-tip-05meme-tip-06meme-tip-07meme-tip-08meme-tip-09meme-tip-10

Pinnacle Promotions

It’s Not Just Orchid, it’s Radiant Orchid: Pantone 2014 Color of the Year

If you work as a graphic designer or with graphic designers in any capacity, no doubt you are familiar with the Pantone Matching System, which is the standard color matching system across pretty much all industries.

Each year, Pantone chooses a “Color of the Year.” The color is decided upon at a secret Pantone meeting held in a European capital each year. The color is reportedly chosen in conjunction with many of the cultural influences that Pantone believes are relevant in our present lives. The color is meant to capture the spirit of the year.

Pantone’s Color of the Year for 2014 is Radiant Orchid.
main_banner

Last year’s color was green. Lots of things are green. Not all that many things are “radiant orchid.” Our team worked very hard to find promotional or customized marketing products around the office that are orchid. We found these two things that are close.

orchid1orchid2

To help our designers, idea-makers and customers get into the color of the year we created a Pinterest board.

What promotional items do you think will look best in radiant orchid?

Pinnacle Promotions

Promotional Product Hacks to Save Your Tradeshow

Promotional Product Hacks to Save Your Tradeshow

We know how difficult it is to plan, prepare, and execute a trade show and that you’re looking for tips and tricks to make it easier. Storage is in short supply at trade shows. So, how can you make the most of it? We suggest doubling up the uses of your promotional items so that you don’t have to remember quite so many things. Some people call these hacks. We call them “imaginative repurposing.”

1. W-DS_500
Silicone wristbands make handy rubber bands when you’re overwhelmed with loose pens or pencils and short on bundling methods. Not only are these handy customized wristbands going to be utilized over and over by tradeshow attendees (because you just gave them a new idea) but will also allow you to be organized at the same time.

2.note
Reduce the number of office supplies that you need to take by leveraging your promotional items for your booth staff. These will be handy for your staff to jot down notes to hand to attendees. Branding and personal contact reminder all rolled up in one.

3.Screen shot 2014-01-09 at 3.52.52 PM
Got a tablet or iPad to display but can’t get a new case or stand? Order the Leeds Windsor Reflections Promotional Jotters (Item 0550-66) and use it to double as a display stand.

4.cup
Cups are a great tradeshow promotional item because they are likely to be used again; they have a long “shelf life.” However, cups use up a lot of space, but really most of it is just air. So, how do you take advantage of this?
If you will be shipping your giveaway cups, use the cups for storage or stuff them full with other essentials that need to go to your trade show. This will reduce the number of boxes that you would need to ship and reduces clutter at the actual booth.

5. hack
Many booths will use music to create the ambiance within the booth. Think you need to take along extra speakers to be heard? Think again. If playing music from your phone, place your phone’s speaker inside one of those snazzy promotional cups to amplify the sound.

6.Screen shot 2014-01-09 at 3.50.47 PM
Traveling with fragile tradeshow items and need cushioning to pack your valuables in? Have you ever thought of using a 1/4’ mouse pad, imprinted with your logo to cushion your precious delivery? Mouse pads come in all shapes, sizes, and thicknesses and can be used not only to ensure your mouse works correctly, but can be used to take up extra space in the box and absorb any shock that your shipping boxes may incur.

So, when you get ready to pack up your trade show tables, displays, and promotional items, recall these tips to save space, time, energy, and keep you organized. Well, at least make you look smart by knowing the hacks.

Got any good hacks of your own? Let us know!

Pinnacle Promotions

“That’s a Tier 2 problem.” Ummmm…what?

“That’s a Tier 2 problem.” Ummmm…what?

My laptop was not working. I had no idea what was wrong with it. So, I took my computer to a store that sells that computer, and that computer only. Upon further inspection, the technician kindly let me know that I have a “Tier 2” problem. I asked, “What is a Tier 2 problem?” He answered, “About $250.” Ummmm…what?

Many industries have their own terms that are proprietary to the market or industry. The promotional products industry is no different. We have assembled a few of our favorite terms here that some customers may know, but these terms might not necessarily be household names. Not only will we define them for you, but we’ll do it in less than #sixwords!

Four-color process
: Your full-color-logo on something
Stock the closet: Your corporate stash of promo items
Setup charge: Charge to setup the imprinting machine
Imprint: Your logo or design for production
Vector: Points and lines that make shapes
Raster: Squares of pixels that make shapes
Pad print: Stamp your imprint on your item
Deboss: Elegant concave imprint on squishable item
Digitizing: Embroidered image becomes digital sewing file
PMS Color: Color number matching your brand guidelines (PMS LINK)
Run Charge: Charge per color for color printing
Flash Charge: White base for dark printing wearables

Any other terms you want us to explain in #sixwords? We’re here for you! Check out our FAQs for more information.

Pinnacle Promotions

Promo Products for the Final Four

If you live in Atlanta, like I do, you’re probably pretty aware of what’s going on this weekend.  The NCAA Final Four Basketball Semi-Finals and Championship games are going down at the Georgia Dome.  Louisville will be playing Witchita State and Michigan will be playing Syracuse on Saturday night.  The winner of each game will play each other in the championship on Monday night.

In addition to the games themselves, there’s a ton of stuff going on around town.  If you read our weekend guide, you know that all weekend long will feature free concerts from bands like Dave Matthews and Sting.  Bracket Town, a 4-day family-friendly event inside the Georgia World Congress Center, will be your chance to meet coaches and former college basketball players, get autographs and participate in other sports activities.

While the official NCAA products are sold online at the NCAA Shop, I have a feeling that if you’re downtown this weekend, you’ll still see a lot of promotional products for sale, being given away or on people themselves.  Here’s what I predict we’ll see:

T- shirts

Promotional T-shirts

Obviously fans are going to wear t-shirts showing off the team they want to win.  That also goes for the concerts; fans will show off their favorite bands by donning their t-shirts.  There is also a 5K in the morning on Saturday and I’m sure they’ll give out t-shirts too.

Pens

Promotional Pens

Sounds weird for a basketball tournament, but hear me out.  At Bracket Town, kids (and adults for that matter) will have the opportunity to get autographs signed.  Props to the company that thought to get their logo imprinted on the pens that the athletes will be using to sign them.

Sunglasses

Promotional Sunglasses

At a huge event like this, handing out promotional sunglasses is a great way to get your brand logo out there and I predict that lots of companies will do just that.  With so many people outside listening to music and just hanging out, I bet custom sunglasses are going to be super popular.

If you’re going to any of the Final Four events (or any other festival-type thing), I’d love to hear what sort of promotional products you saw!

Lee
Marketing Coordinator

Related Posts Plugin for WordPress, Blogger...