To celebrate National Ballpoint Pen Day taking place this week, there are 3 surprising things you don’t know about pens and we want to enlighten you!
When shopping for promotional pens, don’t make the mistake of missing out on 3 key factors that matter and should be part of your decision-making process.
Even pens need to meet specific state safety requirements. Most pen brands meet CA Proposition 65 requirements about chemical safety. Make sure the pens you purchase are up to code.
Most legal documents need to be signed in blue ink. This helps instantly distinguish between an original document and a photocopy. Blue is standard for most pen companies, but make sure you mention it to your account manager if you prefer black ink.
For lefties, the key to pens is the smudge-factor.
People who write left-handed have a problem with pens that have ink that smudges. Some pen brands offer “quick-dry” ink that prevents the smudge-factor.
When thinking personalized, promotional pens, think about these 3 surprising things that help guarantee the pen you choose will help you to Make the right impression.™
On the episode of Friends titled “The One Where Joey Loses His Insurance,” Ross has begun to teach his first-ever college course. He is intent on making the right impression, and starts his very first class by introducing himself with an English accent. The hilarity ensues when Monica and Rachel stop by class one day for lunch and discover the bogus accent. He insists the entire fiasco began all because he wanted to make the right impression.
In the promotional products industry, without careful guidance it can be all too easy to make the wrong impression. Our sales team shared examples of the right way to Make the right impression.™
Right: Hand sanitizer for the hospital or doctor’s office
Wrong: Food containing nuts for the hospital or doctor’s office
Right: Branded towels for the local gym
Wrong: Orca whale stress balls for the local gym
Right: A gift pack including sunglasses, hats and sunscreen for the luxury resort in South Florida.
Wrong: Heavy, customized fleece jackets for the luxury resort in South Florida.
Right: Ribbon reflector light for a cancer fundraiser
Wrong: Zippo lighter for a cancer fundraiser.
Right: Filtered water bottle for an alcohol treatment facility.
Wrong: Shot glass for an alcohol treatment facility.
Right: Customized cowbells for the local chicken fast-food restaurant.
Wrong: Customized chicken feet for the local chicken fast-food restaurant.
At Pinnacle Promotions, we know the right way to Make the right impression.™
Make the right impression™ Tips
Pinnacle Promotions is dedicated to helping you Make the right impression.™ We are providing helpful tips, expert advice and quality product recommendations to make you look good.
A smile? A gift with purchase? A full refund on a defective product?
Or, a rude clerk? A non-responsive manager? A poor-quality product?
Each day companies go above and beyond, or fail miserably, to make the right impression. Have you had a company make a lasting impression on you one way or the other? Tell us what you think is the best way to Make the right impression.™
What does every cubicle need? When we posed that question to our team, we got some varied answers. Here are some of our top picks:
Ball chair: We were surprised to see how many people thought this belonged in every cubicle.
Sock Monkey: We thought to ourselves, “Sure, a playful toy.” Nope. People mentioned Sock Monkey by name. Is that a thing that we just aren’t aware of?
Stress Ball: Everyone needs one of these in their cube for the coworker who won’t read the entire email.
Dual-Monitor arm: Who uses just one monitor these days?
Favorite Coffee Mug: Duh.
Tech Toys: Our Social Media Manager is addicted to the Gwee™ Button touchscreen cleaning device.
Mouse Pad: Most agreed that a wrist-rest on the mouse pad is a necessity.
Phone rest: That way we can see each song change or text from our mom. This stand comes with a stylus pen!
We’ve made a Pinterest Board with some of our favorites. What would you add to this list?
February 6, 2014 – Atlanta, GA – Pinnacle Promotions, a leading distributor of promotional products and corporate apparel to some of the world’s most recognized brands, was recently named a Best Places to Work by Counselor Magazine, a publication of the Advertising Specialty Institute. This is the fourth year in a row that Pinnacle Promotions has received this award.
“It‘s an honor to be recognized for the culture that we’ve built here at Pinnacle,” said Mitch Weintraub, CEO of Pinnacle Promotions. “We’ve always felt that by hiring the best people that fit our corporate culture, empowering them to make decisions and giving them all the tools necessary to do their job that it will always lead to a higher level of job satisfaction and ultimately translate into outstanding customer service.”
Counselor Magazine partners with a third-party research firm, Quantum Workplace, to conduct the Best Places to Work evaluation in more than 40 major cities across the United States and among over 22,000 promotional product distributors. The companies are judged in 10 areas, from satisfaction to trust to team effectiveness. Pinnacle Promotions scored among the top 1% in all the measures.
“From the very beginning, my brother and I wanted to create an environment where our people walked through the front door and felt like they were having fun spending time with their close friends rather than just going to work,” said Weintraub. “That was 20 years ago and this type of recognition tells us we’ve been doing something right.”
It is this vision that has propelled Pinnacle Promotions into one of the largest distributors in the industry. By investing in its people, technology and key suppliers, Pinnacle has consistently outperformed its peers and been the distributor to watch. This year marks Pinnacle’s 20th anniversary, which will be celebrated by a year-long celebration and a move into their brand new office space and state of the art showroom.
Pinnacle Promotions is a promotional marketing agency with expertise in design, sourcing, and production of branded merchandise and corporate apparel. Since 1994, we have helped some of the world’s most recognized brands and institutions Make the right impression™ by selecting quality promotional products that are flawlessly customized and delivered faster than ever thought possible. The company’s agency approach to promotional marketing makes our clients jobs easier and provides them with an unprecedented array of exclusive services. Our dedicated Account Teams and cutting-edge technology allows us to consistently deliver services with quality, speed and reliability that is unmatched in the industry. Please find us at http://www.pinnaclepromotions.com, call 800.351.4226 or follow us at facebook.com/pinnaclepromotions for additional information.
If you work as a graphic designer or with graphic designers in any capacity, no doubt you are familiar with the Pantone Matching System, which is the standard color matching system across pretty much all industries.
Each year, Pantone chooses a “Color of the Year.” The color is decided upon at a secret Pantone meeting held in a European capital each year. The color is reportedly chosen in conjunction with many of the cultural influences that Pantone believes are relevant in our present lives. The color is meant to capture the spirit of the year.
Pantone’s Color of the Year for 2014 is Radiant Orchid.
Last year’s color was green. Lots of things are green. Not all that many things are “radiant orchid.” Our team worked very hard to find promotional or customized marketing products around the office that are orchid. We found these two things that are close.
To help our designers, idea-makers and customers get into the color of the year we created a Pinterest board.
What promotional items do you think will look best in radiant orchid?
Promotional Product Hacks to Save Your Tradeshow
We know how difficult it is to plan, prepare, and execute a trade show and that you’re looking for tips and tricks to make it easier. Storage is in short supply at trade shows. So, how can you make the most of it? We suggest doubling up the uses of your promotional items so that you don’t have to remember quite so many things. Some people call these hacks. We call them “imaginative repurposing.”
Silicone wristbands make handy rubber bands when you’re overwhelmed with loose pens or pencils and short on bundling methods. Not only are these handy customized wristbands going to be utilized over and over by tradeshow attendees (because you just gave them a new idea) but will also allow you to be organized at the same time.
Reduce the number of office supplies that you need to take by leveraging your promotional items for your booth staff. These will be handy for your staff to jot down notes to hand to attendees. Branding and personal contact reminder all rolled up in one.
Cups are a great tradeshow promotional item because they are likely to be used again; they have a long “shelf life.” However, cups use up a lot of space, but really most of it is just air. So, how do you take advantage of this?
If you will be shipping your giveaway cups, use the cups for storage or stuff them full with other essentials that need to go to your trade show. This will reduce the number of boxes that you would need to ship and reduces clutter at the actual booth.
Many booths will use music to create the ambiance within the booth. Think you need to take along extra speakers to be heard? Think again. If playing music from your phone, place your phone’s speaker inside one of those snazzy promotional cups to amplify the sound.
Traveling with fragile tradeshow items and need cushioning to pack your valuables in? Have you ever thought of using a 1/4’ mouse pad, imprinted with your logo to cushion your precious delivery? Mouse pads come in all shapes, sizes, and thicknesses and can be used not only to ensure your mouse works correctly, but can be used to take up extra space in the box and absorb any shock that your shipping boxes may incur.
So, when you get ready to pack up your trade show tables, displays, and promotional items, recall these tips to save space, time, energy, and keep you organized. Well, at least make you look smart by knowing the hacks.
Got any good hacks of your own? Let us know!
Tradeshow season is coming!
When the holidays come to a close, most businesses can count on one thing: the start of tradeshow season. January brings with it some of the largest and innovative tradeshows of the year. Starting with CES and PPAI in Las Vegas and rolling into car shows, boat shows, and wedding shows that will eventually dominate the spring. There are almost 1,000 tradeshows in January alone across the United States.
Ido Leffler recently wrote a stellar blog post on tradeshows, “How to Dominate Any Tradeshow, and Why Even Solo Entrepreneurs Should Try.” Leffler focuses on two main points:
…People want two things:
• They want to be entertained.
• They want free stuff.
Leffler explains that you can entertain people in a number of ways. First, by exhibiting a creative booth space. Something more than just a folding table. And then, it is imperative that you give people your time.
As for the free stuff, Leffler states that this is “Manifesto Rule Numero Uno.”
“Turn the convention hall into a walking billboard about you and your brand. Conventioneers love tote bags. Why? Because there are tons and tons of free stuff to be had, and after about two hours they are going to need something to carry the swag in. We always order thousands of great tote bags. No cheap paper or thin cotton for us. Our bags are big, bright, and unique, and by day two we try to make sure that every single person in the hall is carrying one. Be shameless and be fun. Slap your logo on the bag, add some bright colors, and make sure that people instinctively smile when they see it. Have tons of product to give away at the booth, and give it away freely. Don’t be one of those guys withholding the good stuff for the “big guys.” Instead, be the guy with the product that everyone is using and talking about. Freely distributing swag (even if it costs you) is in your best interests; you want those walking adverts wandering the convention.”
Last year, promotional reusable bags and customized cinch bags were top-sellers for Pinnacle Promotions. They are great surfaces for your corporate logo, and you can guarantee that all the other items that people collect at the tradeshow will then be stuffed inside YOUR bag. As Leffler states, they are going to need a place to keep all the other swag!
Humor is another way to get people to remember your name. The Learning Revolution, by Gordon Dryden and Dr. Jeannette Vos explains that one of the keys to memory is emotion. Make them laugh, make them smile, and they will remember you. The blah blah blah is always popular for every type of tradeshow because it makes people smile, and could possibly help to spark a conversation.
This is a stress ball AND a device holder!
Are you headed to a tradeshow this January? What’s the best promo item you ever received at a tradeshow?