Tag Archives: promotional giveaways

Trends for 2014: More, more, more

We have had numerous vendors stop by our offices in Atlanta. We’ve seen a few things stand out as trends for 2014.

Overall, the trend we have seen in every category is the ability for a product to be more than one thing! The keys for products to be more than one thing can be boiled down to three main themes: Security, Versatility and Stress-down.

clearbagSecurity: From bags to tech gear, the thing we hear over and over is “security.” The NFL Bag policy has not gone unnoticed by manufacturers. They are creating more and more clear bags. The requests for customized clear bags have come in every shape and size, and at various price points.

Security is not limited to bags. The iWallet is a perfect example of a branded product designed with “identity theft prevention” in mind. Not only are the cards protected from deactivation from the phone, but also the grip prevents card slippage or loss. iwallet

Versatility: The key to versatility is for a product to be more than one thing. The Gwee button iPhone screen cleaner is a phone stand and a cleaner. This mouse pad is also a screen cleaner. The In-Pillow travel pillow converts from a small pillow, (with a pocket!) to a basic tablet holder to a stand-alone screen mount! pillow

Stress-down: The stress ball has been a hallmark of the promotional products industry as long as we can remember. However, the sheer volume of options in “anti-stress” promotional products has increased. You can now put your logo on everything from the traditional stress ball to Office Spa kits complete with lavender “stress relief” hand lotion.

Screen shot 2014-04-02 at 3.55.30 PMPinnacle Promotions takes the stress out of ordering your promotional products with our Rocketship 24-hour Rush Service. There are thousands of products that can be ordered with rush service and no rush charge. If there is anything that will take the stress out of your life, it is getting the right product at the right time the right way to help you Make the right impression.™

Pinnacle Promotions

All I really need to know to Make the right impression™ I learned in Kindergarten

Based on Robert Fulghum’s wildly popular book, All I Really Need to Know I Learned in Kindergarten, we have added our own twist on the “things I learned in Kindergarten” for the promotional products industry.kinder

All I really need to know to Make the right impression™ I learned in Kindergarten.

1. Offer your attention and advice willingly.
2. Do what is right.
3. Praise in public, critique in private.
4. Leave a customer’s office the way you found it.
5. Try, and then try again.
6. Be kind. Apologize first.
7. Be on time.
8. Offer a clean, dry hand to shake.
9. Care more about people than they care about you.
10. Come bearing gifts, such as quality promotional products.
11. Confidently promise and over deliver.
12. Listen. Really listen.

Pinnacle Promotions

The Fuller Brush Man’s Necessities

fullerThe Fuller Brush salesman is a legend in the outside sales community. The Fuller Brush man was the original traveling salesman. He went door-to-door, cold calling from city to city, state to state across the country. Movies have been made about him, from The Fuller Brush Man to Planes, Trains, and Automobiles. He is a part of pop culture, and the ideal that salespeople strive to be. pta

While the Fuller Brush man-model has changed over the years, the role of the “traveling” or outside salesperson still exists. Whether a local person or across states or countries, the role of the salesperson has changed over the decades but there are some business essentials that every outside salesperson needs.


See if you agree with our list:


bcinfoBusiness Cards: A must for any salesperson, inside or out. You can order online, or even print your own these days. Business cards are also moving out of the traditional-size mold and branching out into more creative shapes and designs.


businesscardholderBusiness Card Holders: Pull your business card from this classy double-compartment holder.




luggagehandletagLuggage Tag: This Luggage Tag and Luggage Handle Wrap combo make life easier for the seasoned traveler!




backpackMessenger Bag: This elleven™ Checkpoint-Friendly Computer Personalized Backpack is perfect for car or air travel.




carbeadsSeat beads: A must-have for the salesperson who spends most of their life in the car!






Good Shoes: Enough said.


ndsmSleep Mask: This Napoleon Dynamite sleep mask will keep other flyers from bothering you because they know you mean business.




A Good Book: Goodreads will help you find your next good book, and tell you what your friends are reading, too!

swankytizerHand Sanitizer: This Pen/Sanitizer combo is one of our favorites!






popperGiveaway: What a better way to make the right impression than to give your clients and potential customers something to remember you by. And if you can make them smile in the process, even better! Our clients loved their poppers! VIDEO




Stress-headache Medication: And lastly, do not leave home without relief for those long travel days, weather delays, or cancellations!

To be successful, you must always be prepared. So, make sure you don’t leave the office without these sales necessities!

Check out our Pinterest Board!

Pinnacle Promotions

It’s Not Just Orchid, it’s Radiant Orchid: Pantone 2014 Color of the Year

If you work as a graphic designer or with graphic designers in any capacity, no doubt you are familiar with the Pantone Matching System, which is the standard color matching system across pretty much all industries.

Each year, Pantone chooses a “Color of the Year.” The color is decided upon at a secret Pantone meeting held in a European capital each year. The color is reportedly chosen in conjunction with many of the cultural influences that Pantone believes are relevant in our present lives. The color is meant to capture the spirit of the year.

Pantone’s Color of the Year for 2014 is Radiant Orchid.
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Last year’s color was green. Lots of things are green. Not all that many things are “radiant orchid.” Our team worked very hard to find promotional or customized marketing products around the office that are orchid. We found these two things that are close.

orchid1orchid2

To help our designers, idea-makers and customers get into the color of the year we created a Pinterest board.

What promotional items do you think will look best in radiant orchid?

Pinnacle Promotions

Promotional Product Hacks to Save Your Tradeshow

Promotional Product Hacks to Save Your Tradeshow

We know how difficult it is to plan, prepare, and execute a trade show and that you’re looking for tips and tricks to make it easier. Storage is in short supply at trade shows. So, how can you make the most of it? We suggest doubling up the uses of your promotional items so that you don’t have to remember quite so many things. Some people call these hacks. We call them “imaginative repurposing.”

1. W-DS_500
Silicone wristbands make handy rubber bands when you’re overwhelmed with loose pens or pencils and short on bundling methods. Not only are these handy customized wristbands going to be utilized over and over by tradeshow attendees (because you just gave them a new idea) but will also allow you to be organized at the same time.

2.note
Reduce the number of office supplies that you need to take by leveraging your promotional items for your booth staff. These will be handy for your staff to jot down notes to hand to attendees. Branding and personal contact reminder all rolled up in one.

3.Screen shot 2014-01-09 at 3.52.52 PM
Got a tablet or iPad to display but can’t get a new case or stand? Order the Leeds Windsor Reflections Promotional Jotters (Item 0550-66) and use it to double as a display stand.

4.cup
Cups are a great tradeshow promotional item because they are likely to be used again; they have a long “shelf life.” However, cups use up a lot of space, but really most of it is just air. So, how do you take advantage of this?
If you will be shipping your giveaway cups, use the cups for storage or stuff them full with other essentials that need to go to your trade show. This will reduce the number of boxes that you would need to ship and reduces clutter at the actual booth.

5. hack
Many booths will use music to create the ambiance within the booth. Think you need to take along extra speakers to be heard? Think again. If playing music from your phone, place your phone’s speaker inside one of those snazzy promotional cups to amplify the sound.

6.Screen shot 2014-01-09 at 3.50.47 PM
Traveling with fragile tradeshow items and need cushioning to pack your valuables in? Have you ever thought of using a 1/4’ mouse pad, imprinted with your logo to cushion your precious delivery? Mouse pads come in all shapes, sizes, and thicknesses and can be used not only to ensure your mouse works correctly, but can be used to take up extra space in the box and absorb any shock that your shipping boxes may incur.

So, when you get ready to pack up your trade show tables, displays, and promotional items, recall these tips to save space, time, energy, and keep you organized. Well, at least make you look smart by knowing the hacks.

Got any good hacks of your own? Let us know!

Pinnacle Promotions

Tradeshow season is coming!

Tradeshow season is coming!

When the holidays come to a close, most businesses can count on one thing: the start of tradeshow season. January brings with it some of the largest and innovative tradeshows of the year. Starting with CES and PPAI in Las Vegas and rolling into car shows, boat shows, and wedding shows that will eventually dominate the spring. There are almost 1,000 tradeshows in January alone across the United States.

Ido Leffler recently wrote a stellar blog post on tradeshows, “How to Dominate Any Tradeshow, and Why Even Solo Entrepreneurs Should Try.” Leffler focuses on two main points:
…People want two things:
• They want to be entertained.
• They want free stuff.

Leffler explains that you can entertain people in a number of ways. First, by exhibiting a creative booth space. Something more than just a folding table. And then, it is imperative that you give people your time. Screen shot 2013-12-18 at 9.52.29 AM

As for the free stuff, Leffler states that this is “Manifesto Rule Numero Uno.”

“Turn the convention hall into a walking billboard about you and your brand. Conventioneers love tote bags. Why? Because there are tons and tons of free stuff to be had, and after about two hours they are going to need something to carry the swag in. We always order thousands of great tote bags. No cheap paper or thin cotton for us. Our bags are big, bright, and unique, and by day two we try to make sure that every single person in the hall is carrying one. Be shameless and be fun. Slap your logo on the bag, add some bright colors, and make sure that people instinctively smile when they see it. Have tons of product to give away at the booth, and give it away freely. Don’t be one of those guys withholding the good stuff for the “big guys.” Instead, be the guy with the product that everyone is using and talking about. Freely distributing swag (even if it costs you) is in your best interests; you want those walking adverts wandering the convention.”

Last year, promotional reusable bags and customized cinch bags were top-sellers for Pinnacle Promotions. They are great surfaces for your corporate logo, and you can guarantee that all the other items that people collect at the tradeshow will then be stuffed inside YOUR bag. As Leffler states, they are going to need a place to keep all the other swag!Screen shot 2013-12-18 at 9.34.45 AM

Humor is another way to get people to remember your name. The Learning Revolution, by Gordon Dryden and Dr. Jeannette Vos explains that one of the keys to memory is emotion. Make them laugh, make them smile, and they will remember you. The blah blah blah is always popular for every type of tradeshow because it makes people smile, and could possibly help to spark a conversation.
PL4140hiresThis is a stress ball AND a device holder!

Are you headed to a tradeshow this January? What’s the best promo item you ever received at a tradeshow?

Pinnacle Promotions

The best gift I ever received was…

The best gift I ever received was…

Pinnacle Promotions is hosting a contest to give away our top picks for Holiday Thank You Gifts. I am ineligible to enter.
facebook_holiday-giveaway_2013_page2-v3

However, I still want to have the chance to tell everyone about the best present I ever received.

I am a life-long Houston Oiler fan, who has converted into a Houston Texans fan. Three years ago, my husband gave me tickets to the Houston Texans vs. Tennessee Titans football game in Nashville, only a few hours from where I live. I had never before been to an Oilers or Texans football game, home or away.

GameFrametasticMy husband purchased amazing seats to the December game. He booked a beautiful hotel in the heart of Nashville. Who just happened to be staying at the hotel? Why, the Houston Texans team, staff and flight crew were all staying at the hotel. By chance, we became fast friends with the flight crew before we even knew who they were. That friendship led to player introductions, too-numerous-to-count photos, sideline passes and life-long friendships.

While Pinnacle Promotions is not giving away tickets to the Texans-Titans football game, we are giving away a fabulous gift pack of items from our top picks of promotional, customized Thank You Gifts for end of the year giving.

What is the best gift you ever received? CLICK THE FOLLOWING LINK and tell us. You just might win! ENTER HERE!

Pinnacle Promotions

Are You a Promo Hoarder?

According to the European Promotional Products Association, a whopping 91% of consumers keep a promotional product in their kitchen. This was surprising to me, until I realized that the EPPA was talking about me. Not only do I do this, but also I might be a promotional product hoarder.promfi infographic_11f1ec510dbe285b39baca0385b3afef

The best burger place in the Dallas-Fort Worth area is called Scotty P’s. There are six locations. The menu items are the same at each location, but are named specific to that location. For example, the BBQ burger is called the Watson Burger at the Allen location, and the Warren Burger at the Frisco location based on prominent members of those communities.

It’s not just the food that draws you to Scotty P’s. For years, they gave a plastic cup with each drink purchase. scottypsThere was no upsell attached to the cup. You bought a drink; you got a cup with their logo imprinted on it. As loyal customers, we have more than one Scotty P’s cup. The Pink cup during October was especially sought after.  Some restaurants maintain arrangements with their drink brand to provide promotional cups. These cups are usually co-branded with the restaurant logo and the drink brand logo. The Scotty P’s cups are just branded with their corporate logo.

Inspired by the EPPA statistics, I decided to take a look around the kitchen. After further review, I decided I might be a promo hoarder. I own more than 30+ Scotty P’s cups. And, I don’t even live in Texas any longer.

Are you one of the 55% of people who keep a promotional product in your bedroom? Are you one of the 25% of people who use a promotional pen in the home or office?  Tell us: Are you a promotional products hoarder?

Pinnacle Promotions

Megan’s Product Pick of the Week: the Vanessa Bracelet & Stylus

Currently I am drawn toward promotional products that assist with technology. Everyday essentials such as iPad sleeves, Bluetooth enabled speakers, checkpoint friendly computer bags and battery power sticks help us make it thru our busy days. The smallest gadget, like a stylus helps the user navigate their tablet or smartphone without fumbling or making fingerprints on their screen.

And I have seen a lot of unique styluses out there. Models that have a screen cleaner embedded in the case, pen/stylus combos, and even a pen/stylus/highlighter combo! When I discovered the Vanessa bracelet/stylus I was wowed. A rubberized bracelet that has a stylus tip and that can triple as a bookmark? So cool!

The modern colors and sleek material are not to be ignored. My favorite is the green. Choose from 6 PMS shades to coordinate with your logo. This product would be unique and cost effective to mail to your favorite customers! They will be wearing your brand around town! Up to 3 colors can be screen printed on the center of the band.

Check out the Vanessa Stylus & Bracelet and our stylus offerings here.

Megan
Merchandising Manager

Megan’s Product Pick: the Kikkerland® Red Party Cup!

Summer is in full swing here in Atlanta. I came across the PERFECT seasonal party favor…the Kikkerland Ceramic Red Party Cup!

Modeled after the infamous Red Solo Cup, this fun twist on the plastic classic is ceramic and reusable! Applications of this product include: festival giveaways, music promotions, family reunions…even weddings! What guest wouldn’t be happy to receive a Red Party Cup in their goodie bag? They will think about you and your brand every time they reach for it! And don’t you think your logo would look fabulous printed on this fashionable tumbler?

Check out more cool ideas here.

Megan
Merchandising Manager

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