Promotional Food and Drink Products

Promotional Food and Drink Products to Encourage Healthy Eating Habits

Yesterday, First Lady Michelle Obama along with the U.S. Department of Agriculture, said farewell to the iconic food pyramid as they unveiled its replacement in Washington DC. The food pyramid, which was first introduced in 1992 has long been criticized for its inability to properly convey healthy eating habits and is often associated with the increased rate of obesity in the United States.

The guidelines for wholesome eating are newly represented by a simple circle referred to as “MyPlate,” a design which is intended to simulate a dinner plate. The plate is divided into different sections with a nearby circle representing a dairy serving. On the plate, fruits and vegetables occupy one half while the second half is comprised of grains and proteins.

The new food image is expected to successfully complement Michelle Obama’s “Let’s Move!” initiative to help alleviate the threat of obesity but as former Food and Drug Administration commissioner, Dr. David Kessler appropriately points out, the challenge lies in the ability to motivate people to actually eat what is depicted on the plate. One recommended solution is to utilize promotional food and drink products to reinforce the importance of healthy eating habits. Nuts, such as cashews, pistachios, and almonds, are an excellent source of protein and can easily be packaged and distributed as promotional food and drink products to appeal to both children and adults.

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