Posted on
February 16th, 2011
Today Borders Group announced it was filing for chapter 11 bankruptcy protection. Borders president, Mike Edwards said the current environment of curtailed customer spending, the lack of competitive capital resources, and other business negotiations has caused the group to go under.
As electronic promotional items like e-readers, MP3 players, and other media gadgets become the preferred medium, companies like Borders are struggling.
However, in an article by Barron’s columnist Tiernan Ray, Ray wrote mega bookseller Barnes & Noble is expected to have a positive EBITDA (earnings before interest, taxes, deductions, and amortization) of $104 million in 2013.
One of the reasons why companies such as Barnes and Noble, have been able to stay competitive is by creating and selling their own electronic promotional items. Ray adds, Barnes and Noble is expected to sell 2.35 million Nook units this year.
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Posted on
February 10th, 2011
It seems like every day a different gadget is being developed to make your life more simple. Whether you need to protect your tablet, smartphone, or your desk looks like a sea of wires, there are new and unique promotional products available to clean up and organize every aspect of your life!
One of my personal favorite unique promotional products solutions is the cable drop. A large stress in my life evolves from my struggle to reach the cord to my iPhone charger (that falls behind my dresser every day ). Each night I squish my face against the wall and stretch my arm to lengths I never knew imaginable just to retrieve this power cord.
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Posted on
January 31st, 2011
As more and more people invest in gadgets such as Kindles, iPads, and blackberries it is important to have the right promotional media storage cases to store, charge, and protect them.
Just last Friday, Mashable reported that Kindle books were now outselling paperbacks on Amazon, just six months after e-books outsold hardcovers. Now, Amazon can say e-books are responsible for their $10 billion earnings in a single quarter.
As portable electronics grow in popularity companies should consider using promotional media storage cases to promote their brand or service. Whether a person uses there iPad in a coffee shop or a trade-show, people pay attention to the device and the case they store it in.
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Posted on
December 28th, 2010
Welcome to this week’s edition of “Trending Topic Tuesday,” where we share our take on what’s going on in the world and what promotional products would appropriately (or inappropriately) market the subject matter.
Flying these days can be chaotic, passengers have to pack strategically, plan ahead, and stay organized. If you traveled over Christmas, there’s a chance you could still be sitting in an airport right now. At least 4,155 flights were cancelled just out of New York, stranding thousands of passengers and their luggage. With back-ups, lay-overs, and a million other black rolling suitcases, it’s situations like these, one has to come prepared. Promotional luggage tags could save you and your personal belongings. Available in a myriad of colors and styles, these little gadgets can differentiate your suitcase from the pack and be used to track lost luggage. During the winter months you never know when the next snow storm will hit, so be prepared for the worst with a promotional luggage tag.
Posted on
December 23rd, 2010
Congratulations to Mike Taylor, the winner of our ninth and final round of Giveaway Games for this holiday season. Thanks to everyone who played!
The office will be closed tomorrow (Friday, December 24) but we’ll be back in business bright and early Monday morning. From everyone here at Pinnacle Promotions, we wish you a safe and happy holiday season!
Posted on
December 14th, 2010
Welcome to this week’s edition of “Trending Topic Tuesday,” where we share our take on what’s going on in the world and what promotional products would appropriately (or inappropriately) market the subject matter.
As tax cuts from the Bush era are set to expire at the end of the year, a heated debate has developed on capital hill.
The bill, as it now stands, would extend tax cuts from the Bush era for 2 additional years, continue funding unemployment benefits for another 13 months, and enact a one year payroll tax reduction. Another confrontational factor, the estate tax, which would add $893 billion to the federal debt over the next five years.
Reinstating these cuts would mean about 150 million Americans would not see their taxes increase in 2011, but many are concerned that reinstating these terms will strangle the economy and the national deficit even further. On Monday, it was said the senate will open this unhinged debate.
President Obama is in the hot seat with both parties, and people and politicians are confused about where he stands. After insisting that tax cuts for the upper class were “irresponsible,” reinstating these cuts for 2011 will promote them.
As of right now, all that Obama says he wants to do is put the right laws in place to make the recovery stronger. However, even economists are unsure of which method will work. Now that everything has been turned on its head, no one knows what to expect. All that we can do now, is advise the magic answer ball.
