Tag Archives: new for 2014

It’s Not Just Orchid, it’s Radiant Orchid: Pantone 2014 Color of the Year

If you work as a graphic designer or with graphic designers in any capacity, no doubt you are familiar with the Pantone Matching System, which is the standard color matching system across pretty much all industries.

Each year, Pantone chooses a “Color of the Year.” The color is decided upon at a secret Pantone meeting held in a European capital each year. The color is reportedly chosen in conjunction with many of the cultural influences that Pantone believes are relevant in our present lives. The color is meant to capture the spirit of the year.

Pantone’s Color of the Year for 2014 is Radiant Orchid.
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Last year’s color was green. Lots of things are green. Not all that many things are “radiant orchid.” Our team worked very hard to find promotional or customized marketing products around the office that are orchid. We found these two things that are close.

orchid1orchid2

To help our designers, idea-makers and customers get into the color of the year we created a Pinterest board.

What promotional items do you think will look best in radiant orchid?

Pinnacle Promotions

Promotional Product Hacks to Save Your Tradeshow

Promotional Product Hacks to Save Your Tradeshow

We know how difficult it is to plan, prepare, and execute a trade show and that you’re looking for tips and tricks to make it easier. Storage is in short supply at trade shows. So, how can you make the most of it? We suggest doubling up the uses of your promotional items so that you don’t have to remember quite so many things. Some people call these hacks. We call them “imaginative repurposing.”

1. W-DS_500
Silicone wristbands make handy rubber bands when you’re overwhelmed with loose pens or pencils and short on bundling methods. Not only are these handy customized wristbands going to be utilized over and over by tradeshow attendees (because you just gave them a new idea) but will also allow you to be organized at the same time.

2.note
Reduce the number of office supplies that you need to take by leveraging your promotional items for your booth staff. These will be handy for your staff to jot down notes to hand to attendees. Branding and personal contact reminder all rolled up in one.

3.Screen shot 2014-01-09 at 3.52.52 PM
Got a tablet or iPad to display but can’t get a new case or stand? Order the Leeds Windsor Reflections Promotional Jotters (Item 0550-66) and use it to double as a display stand.

4.cup
Cups are a great tradeshow promotional item because they are likely to be used again; they have a long “shelf life.” However, cups use up a lot of space, but really most of it is just air. So, how do you take advantage of this?
If you will be shipping your giveaway cups, use the cups for storage or stuff them full with other essentials that need to go to your trade show. This will reduce the number of boxes that you would need to ship and reduces clutter at the actual booth.

5. hack
Many booths will use music to create the ambiance within the booth. Think you need to take along extra speakers to be heard? Think again. If playing music from your phone, place your phone’s speaker inside one of those snazzy promotional cups to amplify the sound.

6.Screen shot 2014-01-09 at 3.50.47 PM
Traveling with fragile tradeshow items and need cushioning to pack your valuables in? Have you ever thought of using a 1/4’ mouse pad, imprinted with your logo to cushion your precious delivery? Mouse pads come in all shapes, sizes, and thicknesses and can be used not only to ensure your mouse works correctly, but can be used to take up extra space in the box and absorb any shock that your shipping boxes may incur.

So, when you get ready to pack up your trade show tables, displays, and promotional items, recall these tips to save space, time, energy, and keep you organized. Well, at least make you look smart by knowing the hacks.

Got any good hacks of your own? Let us know!

Pinnacle Promotions

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