eco friendly apparel

Harry Potter’s Emma Watson Promotes Eco-Friendly Apparel

With the premiere of Harry Potter and the Deathly Hallows: Part 2 quickly approaching, the hype surrounding the movie’s three main stars is bigger than ever. Almost a decade has passed since the public was introduced to Harry Potter and the Sorcerer’s Stone, the first installment of the Harry Potter movie series, and since then the frenzy surrounding the three main characters and the franchise as a whole has remained constant. Daniel Radcliffe and Rupert Grint, who play Harry Potter and Ron Weasley respectively, have long since delved into projects outside of Harry Potter. Emma Watson, however, who was named Hollywood’s highest paid actress in 2010, has only just begun to break free of her Hermione Granger mold.

Watson enrolled at Brown University in September 2009 and is currently involved in the filming of The Perks of Being a Wallflower but the exact details of life post Harry Potter are still uncertain. The famed actress, who advocates fair-trade fashion, is quoted in July’s issue of Vogue magazine saying that she “wants to explore more of her creative side,” which some speculate could refer to the creation of more eco-friendly apparel. Watson’s interest in eco-friendly apparel is so strong that she has even offered to work for free as long as the employer is willing to produce fair-trade organic clothing.

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Trend watch: show your support with Eco friendly apparel

As the Gulf Coast oil spill and accusations against BP continue to make headline news, there is more emphasis now than ever before on what companies can do to promote awareness and create environmentally friendly policies and products. Recently, renowned French designer Pierre Andre Senizergues and other famous designers hopped on board with their line of Greend shirts (find them on coolhunting.com) that illustrate the fashionable side of awareness. Companies can take note from these shirts, aimed at individual consumers, by outfitting all employees in Eco friendly apparel.
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