Tag Archives: custom t shirts

5 Ways to Make People Forget You

Not putting your brand name on the door of your business is the same thing as not using a promotional product. The price of NOT using promotional products all but guarantees people will forget you.

The Advertising Specialty Institute, a leading promotional products association, releases an annual impressions study. ASI breaks down the effectiveness of promotional products against other types of advertising, by product, and by demographic. Every single study type drives home the high-value effectiveness of promotional products.

Here are the top 5 ways to not use promotional products to guarantee people forget you:

Mr. Nobody









inside
1. Don’t put your brand logo on a promotional pen that people find in their kitchen drawer, on their desk or in their purse.














blank lined notebooks
2. Don’t brand a personalized note pad…let’s just keep calling it scrap paper.










??????????????
3. Don’t put your logo on a shirt or customized uniform to ensure no one thinks about you when you see it in a crowd.










Trade show concept.
4. Don’t put your company name on a reusable tote bag that you give out at a tradeshow and no one will thank you for not helping them carry all of their show swag.










Cafe Eat Sign
5. Don’t put your restaurant logo on a custom mug, on the menu or on the café door. Why do you want people to remember where they at that delicious meal that time?








Click to see our best selling promotional items, and make sure your brand is never forgotten!

Pinnacle Promotions

It’s Not Just Orchid, it’s Radiant Orchid: Pantone 2014 Color of the Year

If you work as a graphic designer or with graphic designers in any capacity, no doubt you are familiar with the Pantone Matching System, which is the standard color matching system across pretty much all industries.

Each year, Pantone chooses a “Color of the Year.” The color is decided upon at a secret Pantone meeting held in a European capital each year. The color is reportedly chosen in conjunction with many of the cultural influences that Pantone believes are relevant in our present lives. The color is meant to capture the spirit of the year.

Pantone’s Color of the Year for 2014 is Radiant Orchid.
main_banner

Last year’s color was green. Lots of things are green. Not all that many things are “radiant orchid.” Our team worked very hard to find promotional or customized marketing products around the office that are orchid. We found these two things that are close.

orchid1orchid2

To help our designers, idea-makers and customers get into the color of the year we created a Pinterest board.

What promotional items do you think will look best in radiant orchid?

Pinnacle Promotions

Promotional Product Hacks to Save Your Tradeshow

Promotional Product Hacks to Save Your Tradeshow

We know how difficult it is to plan, prepare, and execute a trade show and that you’re looking for tips and tricks to make it easier. Storage is in short supply at trade shows. So, how can you make the most of it? We suggest doubling up the uses of your promotional items so that you don’t have to remember quite so many things. Some people call these hacks. We call them “imaginative repurposing.”

1. W-DS_500
Silicone wristbands make handy rubber bands when you’re overwhelmed with loose pens or pencils and short on bundling methods. Not only are these handy customized wristbands going to be utilized over and over by tradeshow attendees (because you just gave them a new idea) but will also allow you to be organized at the same time.

2.note
Reduce the number of office supplies that you need to take by leveraging your promotional items for your booth staff. These will be handy for your staff to jot down notes to hand to attendees. Branding and personal contact reminder all rolled up in one.

3.Screen shot 2014-01-09 at 3.52.52 PM
Got a tablet or iPad to display but can’t get a new case or stand? Order the Leeds Windsor Reflections Promotional Jotters (Item 0550-66) and use it to double as a display stand.

4.cup
Cups are a great tradeshow promotional item because they are likely to be used again; they have a long “shelf life.” However, cups use up a lot of space, but really most of it is just air. So, how do you take advantage of this?
If you will be shipping your giveaway cups, use the cups for storage or stuff them full with other essentials that need to go to your trade show. This will reduce the number of boxes that you would need to ship and reduces clutter at the actual booth.

5. hack
Many booths will use music to create the ambiance within the booth. Think you need to take along extra speakers to be heard? Think again. If playing music from your phone, place your phone’s speaker inside one of those snazzy promotional cups to amplify the sound.

6.Screen shot 2014-01-09 at 3.50.47 PM
Traveling with fragile tradeshow items and need cushioning to pack your valuables in? Have you ever thought of using a 1/4’ mouse pad, imprinted with your logo to cushion your precious delivery? Mouse pads come in all shapes, sizes, and thicknesses and can be used not only to ensure your mouse works correctly, but can be used to take up extra space in the box and absorb any shock that your shipping boxes may incur.

So, when you get ready to pack up your trade show tables, displays, and promotional items, recall these tips to save space, time, energy, and keep you organized. Well, at least make you look smart by knowing the hacks.

Got any good hacks of your own? Let us know!

Pinnacle Promotions

Tradeshow season is coming!

Tradeshow season is coming!

When the holidays come to a close, most businesses can count on one thing: the start of tradeshow season. January brings with it some of the largest and innovative tradeshows of the year. Starting with CES and PPAI in Las Vegas and rolling into car shows, boat shows, and wedding shows that will eventually dominate the spring. There are almost 1,000 tradeshows in January alone across the United States.

Ido Leffler recently wrote a stellar blog post on tradeshows, “How to Dominate Any Tradeshow, and Why Even Solo Entrepreneurs Should Try.” Leffler focuses on two main points:
…People want two things:
• They want to be entertained.
• They want free stuff.

Leffler explains that you can entertain people in a number of ways. First, by exhibiting a creative booth space. Something more than just a folding table. And then, it is imperative that you give people your time. Screen shot 2013-12-18 at 9.52.29 AM

As for the free stuff, Leffler states that this is “Manifesto Rule Numero Uno.”

“Turn the convention hall into a walking billboard about you and your brand. Conventioneers love tote bags. Why? Because there are tons and tons of free stuff to be had, and after about two hours they are going to need something to carry the swag in. We always order thousands of great tote bags. No cheap paper or thin cotton for us. Our bags are big, bright, and unique, and by day two we try to make sure that every single person in the hall is carrying one. Be shameless and be fun. Slap your logo on the bag, add some bright colors, and make sure that people instinctively smile when they see it. Have tons of product to give away at the booth, and give it away freely. Don’t be one of those guys withholding the good stuff for the “big guys.” Instead, be the guy with the product that everyone is using and talking about. Freely distributing swag (even if it costs you) is in your best interests; you want those walking adverts wandering the convention.”

Last year, promotional reusable bags and customized cinch bags were top-sellers for Pinnacle Promotions. They are great surfaces for your corporate logo, and you can guarantee that all the other items that people collect at the tradeshow will then be stuffed inside YOUR bag. As Leffler states, they are going to need a place to keep all the other swag!Screen shot 2013-12-18 at 9.34.45 AM

Humor is another way to get people to remember your name. The Learning Revolution, by Gordon Dryden and Dr. Jeannette Vos explains that one of the keys to memory is emotion. Make them laugh, make them smile, and they will remember you. The blah blah blah is always popular for every type of tradeshow because it makes people smile, and could possibly help to spark a conversation.
PL4140hiresThis is a stress ball AND a device holder!

Are you headed to a tradeshow this January? What’s the best promo item you ever received at a tradeshow?

Pinnacle Promotions

The best gift I ever received was…

The best gift I ever received was…

Pinnacle Promotions is hosting a contest to give away our top picks for Holiday Thank You Gifts. I am ineligible to enter.
facebook_holiday-giveaway_2013_page2-v3

However, I still want to have the chance to tell everyone about the best present I ever received.

I am a life-long Houston Oiler fan, who has converted into a Houston Texans fan. Three years ago, my husband gave me tickets to the Houston Texans vs. Tennessee Titans football game in Nashville, only a few hours from where I live. I had never before been to an Oilers or Texans football game, home or away.

GameFrametasticMy husband purchased amazing seats to the December game. He booked a beautiful hotel in the heart of Nashville. Who just happened to be staying at the hotel? Why, the Houston Texans team, staff and flight crew were all staying at the hotel. By chance, we became fast friends with the flight crew before we even knew who they were. That friendship led to player introductions, too-numerous-to-count photos, sideline passes and life-long friendships.

While Pinnacle Promotions is not giving away tickets to the Texans-Titans football game, we are giving away a fabulous gift pack of items from our top picks of promotional, customized Thank You Gifts for end of the year giving.

What is the best gift you ever received? CLICK THE FOLLOWING LINK and tell us. You just might win! ENTER HERE!

Pinnacle Promotions

Megan’s Trend Spotting: 90’s Fashion

One of the trends in retail for the past few years has been the resurgence of 1990’s fashion. Walk into any hip retail establishment and you will find flannel, straight leg denim, vintage hoodies, leggings, and designer clothing featuring large logos.

 

This flow in the current of the fashion world has reached promotional apparel. While walking the 2013 PPAI Expo in Las Vegas, I spotted various styles that brought me back to the 90’s. I could just hear Eddie Vedder singing “Evenflow.” Check out some of my discoveries from the Expo. The pictures included below are from the Alternative Apparel booth- they represented this 90’s trend effortlessly. Contact us for more details, many of the pieces you see will be added to our site in the next few weeks.

Patterned tops are predicted to be huge for 2013. How cool would your logo look screen-printed in 1 color on a camouflage tee? Or try a baseball tee with stars printed on the arms and a solid body- definitely an attention grabber!

This trendy “grunge” style would work well for the college/university demographic, bars/restaurants and even more casual corporate environments.

What was your favorite piece of clothing worn in the 1990’s?

Megan
Merchandising Manager

Megan’s Trend Spotting: Shades of Green and Blue

It has been a busy month for the Merchandising Department at Pinnacle Promotions. First, a few of us attended the PPAI Expo in Las Vegas; the new products for 2013 are amazing! We are working now to add our favorites to the website. And personally, I was also able to attend the Atlanta Apparel Show at AmericasMart last week. This show focused on 2013 Women’s apparel and accessories. I was able to use this retail outlet to trend forecast for our promotional apparel market.

Entrance to the January 2013 Atlanta Apparel Show

One of the big trends I saw at both shows was the use of color. Shades of green and blue were very prevalent in many collections. As you may have seen in Lee’s post, Emerald Green is the Pantone color for 2013.

 

Bella + Canvas PPAI Expo Las Vegas 2013

I was happy to see these two colors dominate the offerings at the Apparel show as well as at the PPAI Expo. Both colors are easy for most complexions to wear. And with various shades available, it will be easy to find one to suit your brand. Here are my favorite women’s fashions in green and blue.

The Serena Blouse: Beautiful vertical pleats along the front and back, creating a flattering fit. Shown in Vivid Jade.

The Women’s Flowy Simple V-Neck Tee.   With fashion forward details, this drop sleeve tee has a relaxed fit and super soft hand. Shown here in Blue Marble.

Alternative Apparel Meegs Eco Jersey Ugly Stripe Tank: Stripes look fresh in green and chocolate. This tank is made from a polyester/cotton/rayon blend, has a flattering rounded bottom and racerback. Shown in Eco True Avocado/Eco True Brown Stripe.

The Emma Pullover. Perfect corporate casual 3/4 sleeve sweater. Featuring 3 button plackets along the front shoulders and subtle puff sleeves. Pictured above in Pacific Blue.

Port Authority Ladies Crosshatch Ruffle Blouse:  Feminine details like ruffled placket and front and back darts make this shirt a winner. Shown above in Chambray Blue. Also available in Deep Blue.

And I had to throw in one accessory. I am loving the Lexi Wristlet! Shown here in Turquoise, this case will accomodate a smartphone, credit cards and more. Perfect for running errands or a night on the town!

If you see something you like, feel free to contact us! Stay tuned for more Trend Spotting posts in the weeks to come!

Megan

Merchandising Manager

 

 

 

 

 

Megan’s Product Pick: Mini Stripes!

Now that summer 2012 is fully underway, it is time to think about clothing that you can wear on vacation. I am fully into the nautical trend this year, and love the look for men and women alike. One of my favorite nautical staples is the stripe. I think stripes are classically cool and can be flattering when styled right.

The mini stripe is a pattern that can be worn by just about anyone. Since the stripes are subtle, they will not enhance any flaws. So, you can be on trends wearing stripes, but in a tasteful and forgiving way. I love these new tees; they have the right amount of classic and edge. A one-color logo screen print would look great on these!

The Men’s mini stripe notch tee: Made of 100% ring spun cotton, this tee is so soft to the touch! Choose from 3 classic stripe combinations. Love the contrast tipping around the v-neck too!

Continue reading

Megan’s Product Pick: NEON t-shirts and accessories

I was a wee little one when neon clothing and accessories were all the rage in the 1980’s, but I still got on the trend bandwagon with OP (Ocean Pacific) jams and a paint-splattered tee. I though I was pretty cool, considering that my trendsetting Grandmother had the matching ensemble. The 90’s were not much better, giving us another regurgitation of neon, worn by ravers and club kids. Glow sticks, makeup, glitter and hair dye were doused with neon hues. It seemed the more the better.

Continue reading

Megan’s Product Picks: Summer 2012 Apparel Picks (BBQ Friendly)

Well, Memorial Day is fast approaching, and if you are anything like me you are probably planning your outfits for the long weekend. Okay that might just be me, but even if you are not, here are a few cool picks for those lazy days of summer that lay ahead of us.

 

Continue reading

Related Posts Plugin for WordPress, Blogger...