Tag Archives: custom sunglasses

Trends for 2014: More, more, more

We have had numerous vendors stop by our offices in Atlanta. We’ve seen a few things stand out as trends for 2014.

Overall, the trend we have seen in every category is the ability for a product to be more than one thing! The keys for products to be more than one thing can be boiled down to three main themes: Security, Versatility and Stress-down.

clearbagSecurity: From bags to tech gear, the thing we hear over and over is “security.” The NFL Bag policy has not gone unnoticed by manufacturers. They are creating more and more clear bags. The requests for customized clear bags have come in every shape and size, and at various price points.

Security is not limited to bags. The iWallet is a perfect example of a branded product designed with “identity theft prevention” in mind. Not only are the cards protected from deactivation from the phone, but also the grip prevents card slippage or loss. iwallet

Versatility: The key to versatility is for a product to be more than one thing. The Gwee button iPhone screen cleaner is a phone stand and a cleaner. This mouse pad is also a screen cleaner. The In-Pillow travel pillow converts from a small pillow, (with a pocket!) to a basic tablet holder to a stand-alone screen mount! pillow

Stress-down: The stress ball has been a hallmark of the promotional products industry as long as we can remember. However, the sheer volume of options in “anti-stress” promotional products has increased. You can now put your logo on everything from the traditional stress ball to Office Spa kits complete with lavender “stress relief” hand lotion.

Screen shot 2014-04-02 at 3.55.30 PMPinnacle Promotions takes the stress out of ordering your promotional products with our Rocketship 24-hour Rush Service. There are thousands of products that can be ordered with rush service and no rush charge. If there is anything that will take the stress out of your life, it is getting the right product at the right time the right way to help you Make the right impression.™

Pinnacle Promotions

Pinnacle Promotions Make the right impression™ Contest

A smile? A gift with purchase? A full refund on a defective product?

Or, a rude clerk? A non-responsive manager? A poor-quality product?

Each day companies go above and beyond, or fail miserably, to make the right impression. Have you had a company make a lasting impression on you one way or the other? Tell us what you think is the best way to Make the right impression.™

The Fuller Brush Man’s Necessities

fullerThe Fuller Brush salesman is a legend in the outside sales community. The Fuller Brush man was the original traveling salesman. He went door-to-door, cold calling from city to city, state to state across the country. Movies have been made about him, from The Fuller Brush Man to Planes, Trains, and Automobiles. He is a part of pop culture, and the ideal that salespeople strive to be. pta

While the Fuller Brush man-model has changed over the years, the role of the “traveling” or outside salesperson still exists. Whether a local person or across states or countries, the role of the salesperson has changed over the decades but there are some business essentials that every outside salesperson needs.


See if you agree with our list:


bcinfoBusiness Cards: A must for any salesperson, inside or out. You can order online, or even print your own these days. Business cards are also moving out of the traditional-size mold and branching out into more creative shapes and designs.


businesscardholderBusiness Card Holders: Pull your business card from this classy double-compartment holder.




luggagehandletagLuggage Tag: This Luggage Tag and Luggage Handle Wrap combo make life easier for the seasoned traveler!




backpackMessenger Bag: This elleven™ Checkpoint-Friendly Computer Personalized Backpack is perfect for car or air travel.




carbeadsSeat beads: A must-have for the salesperson who spends most of their life in the car!






Good Shoes: Enough said.


ndsmSleep Mask: This Napoleon Dynamite sleep mask will keep other flyers from bothering you because they know you mean business.




A Good Book: Goodreads will help you find your next good book, and tell you what your friends are reading, too!

swankytizerHand Sanitizer: This Pen/Sanitizer combo is one of our favorites!






popperGiveaway: What a better way to make the right impression than to give your clients and potential customers something to remember you by. And if you can make them smile in the process, even better! Our clients loved their poppers! VIDEO




Stress-headache Medication: And lastly, do not leave home without relief for those long travel days, weather delays, or cancellations!

To be successful, you must always be prepared. So, make sure you don’t leave the office without these sales necessities!

Check out our Pinterest Board!

Pinnacle Promotions

Trending Now: Festival Giveaways

With May fast approaching, we will be in the thick of outdoor events before we know it! Especially for us lucky ones in the South- we have already had a few fabulous weekends of “fun in the sun” activities! I went to the Dogwood Festival a few weekends back and saw a lot of promotional products in use!

Here are my picks for promotional swag to handout at your next outdoor event.

The Chillin Sunglasses:

A little different from your standard neon frames or aviators. Your brand will be seen as fun and hip.

 

 

Sunscreen with Carabiner:

Protect your potential clients from the sun with an SPF 30 sunscreen! They will thank you with their business!!

 

 

Non-Woven Tote Bag:

This good-looking tote will be much appreciated to the end user at an outdoor event. They can stuff all their promotional goodies in here. Your logo will travel thru the festival and beyond!

 

 

H2go Omega Filtered Water Bottle:

A water bottle with filter mechanism is thoughtful to the end user.  Give them piece of mind when they are refilling at the water station!

 

 

 BeachNik Combo Set:

A can cooler and cup holder!! Great for the beach or hanging out on the lawn at a concert or park! Forget about warm or spilled drinks!!

 

 

Tie-Dye Blanket:

A blanket or tarp is a great giveaway. This tie-dye one is fun and prefect for the festival season! Your brand will be spotted in style!

 

For more ideas on seasonal giveaways, visit our Outdoors category.

What are your favorite items ot bring to a festival?

Megan 

Merchandising Manager

 

Trending Now: Trend #2 New Sophistication

One of the major tones in promotional products for 2013 revolved around a refined, classic and streamlined style. A generous sampling of both apparel and hardgoods were blessed with chic design. When I mention the buzzwords “New Sophistication,” I envision the colors black, platinum and gold. I think of old Hollywood glamour- Rita Hayworth, Lauren Bacall and Elizabeth Taylor. “New Sophistication” also lends itself to the handsome sensibilities of Clark Gable and Paul Newman.

How does the trend carry over to promotional products? Think chrome finished writing implements, sleek black tablet cases, rhinestone accented sunglasses, brushed silver desk accessories or a tastefully blinged out tumbler. The looks are polished and professional- leaving a perfect impression to the end user.

Here are a few of the products that define “New Sophistication” to me.

Rutherford Blazer. Available in black and navy.

20 oz. Spirit Ice Tumbler with straw.

Ogio Pearl Polo

Callaway Chamberlain Ballpoint Pen

Brookstone Women’s Amenity Case

Palmdale Polarized Sunglasses

Check our pinboard on this trending topic too. If you would like more info on this 2013 trend, please give us a call!

 

I hope the products above inspire you.

Megan
Merchandising Manager

Megan’s Trend Spotting: Unique Promotional Sunglasses

Even though it is February, I have the need to seek out warm weather products. One of the major trends last year in promotional products was sunglasses. I have a feeling this year will be the same- I spotted a few new styles for 2013. Don’t get me wrong- these puppies were on fire in 2012 and are a great choice for a giveaway! However, here are a few new selections for 2013.

Folding Malibu Sunglasses: An update on last years winner- they are foldable!!! Great colors available and upgrade with a velvet carrying pouch.

Lucy Sunglasses : These shades are SO glam! I love the rhinestone details. This would be a great giveaway at a women’s conference.

 

Martin Sunglasses: This style is so sleek and modern. The recipient would definitely feel like a celebrity…Kanye anyone? And this style is so cool it is unisex.

 

Retro Specs: So fun and unique! Imaging YOUR brand on the lenses of these sunnies!

Palmdale Polarized Sunglasses: A little bit pricier- but these lenses give 100% UVA/UVB protection and UV400 too! And you can decorate both temples and the lens!

Using promotional sunglasses as a giveaway at your next event is smart and fun. What a thoughtful way to help the end user have comfortable vision and help protect their eyes and the delicate skin surrounding the eye. They will thank you every time they reach for that pair- who knows, they might just become their favorite!

Check out our entire assortment of sunnies here. 

Megan

Merchandising Manager

July Fan of the Month: Flake Productions

Meet one of Pinnacle Promotions newest customers. Jason Flake is the President of Flake Productions, a cutting edge entertainment experience that hosts live game shows anywhere! Jason partnered up with Pinnacle to design custom rubberized sunglasses that he has dubbed “Flake Bans.” The custom sunglasses we a hit at Flake Productions’s latest event at the Atlanta Food Truck Park! If you live in Atlanta, look for the Flake Productions van and follow it to the next party!

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Lollapalooza 2011: Capture the Crowd with Custom Sunglasses

The beloved Lollapalooza music festival celebrates their 20th anniversary this year, and they show no signs of slowing down any time soon. Although the 2011 concerts aren’t until  August, early tickets have already gone on sale – and sold out. In fact, discounted 3 day passes that went on sale last week sold out in about an hour, a testament to how much fans truly love this event. And, Lollapalooza-lovers aren’t just limited to the United States. Bands played to an enormous crowd at the first annual Lollapalooza Chile concert in Santiago last weekend.

With hundreds of artists playing on almost a dozen stages, it’s easy to see why people love Lollapalooza. The better question is, why should companies care? Well, a captive audience presents the perfect opportunity for organizations to promote their message and enhance their brand loyalty. To effectively target Lollapalooza attendees, it’s important to think about the venue, as well as the crowd’s interests and ages. One idea is to distribute custom sunglasses, imprinted with your company name and logo. In addition to being affordable enough for mass giveaways, custom sunglasses are both fun and functional, so recipients will rock on with these products long after Lollapalooza season ends.

Keep reading for this year’s rumored headliners

Cool use of custom sunglasses

Alternative Apparel tweeted today about their new custom sunglasses. There are several things I love about this promotion:

1. The product itself. Hip, stylish sunglasses are perfect for a hip, stylish company. And their logo looks great on the side of the frames. I used to have some Sierra Mist branded sunglasses that looked like these, and people would comment on them all the time.

2. The timing. It’s smart to order spring apparel now, when you have plenty of time to get your shipment, check out the product and make sure it’s what you want. Alternative has a month or two to organize the promotion and find out if they need to reorder. When the sun hits Atlanta they’ll be ready, staring you down in their promotional shades.

3. The use of social media. I wrote an article recently about reconciling promotional products and social media, and Alternative has done just that here. They’ve used social media to support a traditional marketing effort, by advertising their own advertising products! (And the snake eats its tail.) They’ve got me, a consumer, excited about their upcoming marketing campaign, and here I am giving them free, grassroots advertising. Excellent (and simple!) integrated marketing. Kudos, Alternative Apparel. Now can you get me some of those shades?

Acree Graham
Marketing Coordinator

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