March 7th, 2014
A smile? A gift with purchase? A full refund on a defective product?
Or, a rude clerk? A non-responsive manager? A poor-quality product?
Each day companies go above and beyond, or fail miserably, to make the right impression. Have you had a company make a lasting impression on you one way or the other? Tell us what you think is the best way to Make the right impression.™
February 26th, 2014
The Fuller Brush salesman is a legend in the outside sales community. The Fuller Brush man was the original traveling salesman. He went door-to-door, cold calling from city to city, state to state across the country. Movies have been made about him, from The Fuller Brush Man to Planes, Trains, and Automobiles. He is a part of pop culture, and the ideal that salespeople strive to be.
While the Fuller Brush man-model has changed over the years, the role of the “traveling” or outside salesperson still exists. Whether a local person or across states or countries, the role of the salesperson has changed over the decades but there are some business essentials that every outside salesperson needs.
See if you agree with our list:
Business Cards: A must for any salesperson, inside or out. You can order online, or even print your own these days. Business cards are also moving out of the traditional-size mold and branching out into more creative shapes and designs.
Business Card Holders: Pull your business card from this classy double-compartment holder.
Luggage Tag: This Luggage Tag and Luggage Handle Wrap combo make life easier for the seasoned traveler!
Messenger Bag: This elleven™ Checkpoint-Friendly Computer Personalized Backpack is perfect for car or air travel.
Seat beads: A must-have for the salesperson who spends most of their life in the car!
Good Shoes: Enough said.
Sleep Mask: This Napoleon Dynamite sleep mask will keep other flyers from bothering you because they know you mean business.
A Good Book: Goodreads will help you find your next good book, and tell you what your friends are reading, too!
Hand Sanitizer: This Pen/Sanitizer combo is one of our favorites!
Giveaway: What a better way to make the right impression than to give your clients and potential customers something to remember you by. And if you can make them smile in the process, even better! Our clients loved their poppers! VIDEO
Stress-headache Medication: And lastly, do not leave home without relief for those long travel days, weather delays, or cancellations!
To be successful, you must always be prepared. So, make sure you don’t leave the office without these sales necessities!
Check out our Pinterest Board!
April 30th, 2013
With May fast approaching, we will be in the thick of outdoor events before we know it! Especially for us lucky ones in the South- we have already had a few fabulous weekends of “fun in the sun” activities! I went to the Dogwood Festival a few weekends back and saw a lot of promotional products in use!
Here are my picks for promotional swag to handout at your next outdoor event.
The Chillin Sunglasses:
A little different from your standard neon frames or aviators. Your brand will be seen as fun and hip.
Sunscreen with Carabiner:
Protect your potential clients from the sun with an SPF 30 sunscreen! They will thank you with their business!!
Non-Woven Tote Bag:
This good-looking tote will be much appreciated to the end user at an outdoor event. They can stuff all their promotional goodies in here. Your logo will travel thru the festival and beyond!
H2go Omega Filtered Water Bottle:
A water bottle with filter mechanism is thoughtful to the end user. Give them piece of mind when they are refilling at the water station!
BeachNik Combo Set:
A can cooler and cup holder!! Great for the beach or hanging out on the lawn at a concert or park! Forget about warm or spilled drinks!!
A blanket or tarp is a great giveaway. This tie-dye one is fun and prefect for the festival season! Your brand will be spotted in style!
For more ideas on seasonal giveaways, visit our Outdoors category.
What are your favorite items ot bring to a festival?
February 19th, 2013
One of the major tones in promotional products for 2013 revolved around a refined, classic and streamlined style. A generous sampling of both apparel and hardgoods were blessed with chic design. When I mention the buzzwords “New Sophistication,” I envision the colors black, platinum and gold. I think of old Hollywood glamour- Rita Hayworth, Lauren Bacall and Elizabeth Taylor. “New Sophistication” also lends itself to the handsome sensibilities of Clark Gable and Paul Newman.
How does the trend carry over to promotional products? Think chrome finished writing implements, sleek black tablet cases, rhinestone accented sunglasses, brushed silver desk accessories or a tastefully blinged out tumbler. The looks are polished and professional- leaving a perfect impression to the end user.
Here are a few of the products that define “New Sophistication” to me.
Rutherford Blazer. Available in black and navy.
20 oz. Spirit Ice Tumbler with straw.
Ogio Pearl Polo
Callaway Chamberlain Ballpoint Pen
Brookstone Women’s Amenity Case
Palmdale Polarized Sunglasses
Check our pinboard on this trending topic too. If you would like more info on this 2013 trend, please give us a call!
I hope the products above inspire you.
February 12th, 2013
Even though it is February, I have the need to seek out warm weather products. One of the major trends last year in promotional products was sunglasses. I have a feeling this year will be the same- I spotted a few new styles for 2013. Don’t get me wrong- these puppies were on fire in 2012 and are a great choice for a giveaway! However, here are a few new selections for 2013.
Folding Malibu Sunglasses: An update on last years winner- they are foldable!!! Great colors available and upgrade with a velvet carrying pouch.
Lucy Sunglasses : These shades are SO glam! I love the rhinestone details. This would be a great giveaway at a women’s conference.
Martin Sunglasses: This style is so sleek and modern. The recipient would definitely feel like a celebrity…Kanye anyone? And this style is so cool it is unisex.
Retro Specs: So fun and unique! Imaging YOUR brand on the lenses of these sunnies!
Palmdale Polarized Sunglasses: A little bit pricier- but these lenses give 100% UVA/UVB protection and UV400 too! And you can decorate both temples and the lens!
Using promotional sunglasses as a giveaway at your next event is smart and fun. What a thoughtful way to help the end user have comfortable vision and help protect their eyes and the delicate skin surrounding the eye. They will thank you every time they reach for that pair- who knows, they might just become their favorite!
Check out our entire assortment of sunnies here.
July 3rd, 2012
Meet one of Pinnacle Promotions newest customers. Jason Flake is the President of Flake Productions, a cutting edge entertainment experience that hosts live game shows anywhere! Jason partnered up with Pinnacle to design custom rubberized sunglasses that he has dubbed “Flake Bans.” The custom sunglasses we a hit at Flake Productions’s latest event at the Atlanta Food Truck Park! If you live in Atlanta, look for the Flake Productions van and follow it to the next party!
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April 6th, 2011
The beloved Lollapalooza music festival celebrates their 20th anniversary this year, and they show no signs of slowing down any time soon. Although the 2011 concerts aren’t until August, early tickets have already gone on sale – and sold out. In fact, discounted 3 day passes that went on sale last week sold out in about an hour, a testament to how much fans truly love this event. And, Lollapalooza-lovers aren’t just limited to the United States. Bands played to an enormous crowd at the first annual Lollapalooza Chile concert in Santiago last weekend.
With hundreds of artists playing on almost a dozen stages, it’s easy to see why people love Lollapalooza. The better question is, why should companies care? Well, a captive audience presents the perfect opportunity for organizations to promote their message and enhance their brand loyalty. To effectively target Lollapalooza attendees, it’s important to think about the venue, as well as the crowd’s interests and ages. One idea is to distribute custom sunglasses, imprinted with your company name and logo. In addition to being affordable enough for mass giveaways, custom sunglasses are both fun and functional, so recipients will rock on with these products long after Lollapalooza season ends.
Keep reading for this year’s rumored headliners
January 27th, 2010
Alternative Apparel tweeted today about their new custom sunglasses. There are several things I love about this promotion:
1. The product itself. Hip, stylish sunglasses are perfect for a hip, stylish company. And their logo looks great on the side of the frames. I used to have some Sierra Mist branded sunglasses that looked like these, and people would comment on them all the time.
2. The timing. It’s smart to order spring apparel now, when you have plenty of time to get your shipment, check out the product and make sure it’s what you want. Alternative has a month or two to organize the promotion and find out if they need to reorder. When the sun hits Atlanta they’ll be ready, staring you down in their promotional shades.
3. The use of social media. I wrote an article recently about reconciling promotional products and social media, and Alternative has done just that here. They’ve used social media to support a traditional marketing effort, by advertising their own advertising products! (And the snake eats its tail.) They’ve got me, a consumer, excited about their upcoming marketing campaign, and here I am giving them free, grassroots advertising. Excellent (and simple!) integrated marketing. Kudos, Alternative Apparel. Now can you get me some of those shades?