Posted by Sofia on May 6th, 2013
Can coolers and Koozie’s® are big in the promotional product world. They are colorful, can be collapsible, and tend to have huge imprint areas. And most importantly, they keep drinks cold. But if you ever happened to question if they really do keep your beverages frosty, Lifehacker recently featured an article about research done at the University of Washington that proves once what most all tailgaters know.
So now we can rejoice! Whether you are a fan of collapsible can coolers, zip up bottle ones, or ones shaped like jerseys, you’ll know you are giving something that actually works. In the end, like I’ve said many times before, the best promotional products are the ones that serve a purpose and get bonus points if they fulfill a need that may not have been glaringly obvious. We’ve all had a drink that goes warm in our hands, or an ice-cold brew that’s almost uncomfortable to hold. With a can cooler, you’ll always be front and center at any outdoor events. Think of all the picnic, tailgating, and outdoor adventures where tons of thirsty people will be holding onto a beverage that is cradled by your logo-ed can cooler.
With so many promotional products that can be loud and showy, the eye-catchers that will always mean a line at the latest tradeshow, simple items like can coolers can be overlooked or be considered expendable. But upon closer inspection, the pros will always outweigh the cons. After all, with a low price point, ability to be easily and lightly packed, and a myriad of creative imprint options, the can cooler is a great simple object that you can give your own unique spin to.
Sofia
Merchandising Assistant
Posted by Lee on May 3rd, 2013
Tomorrow is May 4th. May the 4th be with you! Get it? According to Wikipedia, May 4th is considered a holiday by Star Wars fans and a day where they can celebrate Star Wars culture and honor the films. And what better way to show off their affinity for Star Wars than with promotional products.
Unsurprisingly, all the most popular product categories are represented when it comes to Star Wars merchandise.
You’ve got tote bags….
[source: Neatoshop]
Tumblers…
[source: Tervis]
T-shirts…
[source: T-shirts.com]
Cell phone cases…
[source: CaseAlice on etsy.com]
And even this Chewbacca golf head cover!
[source: amazon.com]
In this case, the Star Wars brand is what people are specifically looking for. People enjoy the brand, so they seek out the product. But even if your brand doesn’t have the same sort of recognition, fortunately, the opposite works too: people enjoy the product and seek out the brand.
And to let you in on a secret, I don’t even think I’ve ever seen Star Wars. I know, I know.
Lee
Marketing Coordinator
Posted by Lee on May 1st, 2013
Hello, local readers! Hot off the press is this week’s edition of our weekend guide, filled with the best things to do in and around Atlanta this Thursday through Sunday. As always, be sure to add anything we missed in the comments section. Enjoy your weekend!!
Keep reading for more information about the Shaky Knees Music Festival, the Atlanta Dog Jog, the Alliance Ride and other exciting weekend events!
Posted by Megan on April 30th, 2013
With May fast approaching, we will be in the thick of outdoor events before we know it! Especially for us lucky ones in the South- we have already had a few fabulous weekends of “fun in the sun” activities! I went to the Dogwood Festival a few weekends back and saw a lot of promotional products in use!
Here are my picks for promotional swag to handout at your next outdoor event.
The Chillin Sunglasses:
A little different from your standard neon frames or aviators. Your brand will be seen as fun and hip.
Sunscreen with Carabiner:
Protect your potential clients from the sun with an SPF 30 sunscreen! They will thank you with their business!!
Non-Woven Tote Bag:
This good-looking tote will be much appreciated to the end user at an outdoor event. They can stuff all their promotional goodies in here. Your logo will travel thru the festival and beyond!
H2go Omega Filtered Water Bottle:
A water bottle with filter mechanism is thoughtful to the end user. Give them piece of mind when they are refilling at the water station!
BeachNik Combo Set:
A can cooler and cup holder!! Great for the beach or hanging out on the lawn at a concert or park! Forget about warm or spilled drinks!!
Tie-Dye Blanket:
A blanket or tarp is a great giveaway. This tie-dye one is fun and prefect for the festival season! Your brand will be spotted in style!
For more ideas on seasonal giveaways, visit our Outdoors category.
What are your favorite items ot bring to a festival?
Megan
Merchandising Manager
Posted by Sofia on April 29th, 2013
I had to halt all my other blog post ideas as soon as I added this new product earlier today. Combining the best of kitsch and utility, I present to you: the Maritime Shot Glass.
This itty-bitty shot glass has all the flair of a full-sized beer stein without requiring much counter space. Personally, it makes me want to find some Irish tunes or other folk music to play on repeat. This is a great item for a new bar/pub or oceanside restaurant; keep it in mind when springbreak rolls around and you want to give away fun keepsake. It’s unique spin will be sure to make this shot glass, and your logo, stand out.
Sofia
Merchandising Assistant
Posted by Lee on April 26th, 2013
April showers bring May flowers. And what do May flowers bring? Allergies! At least if you live in Atlanta, they do.
[source: Atlanta Allergy & Asthma Clinic]
I’d like to point out that a high pollen count is anywhere from 50-499 while extremely high is 500+. Did you catch the pollen count on April 11th? What??
According to a list compiled by the Asthma and Allergy Foundation of America, Atlanta only ranks as number 72 on the list. 71 cities that have more pollen than we do? I can’t even imagine. Our cars look like this in the spring…
[photo credit: Melissa Rutledge]
And while that’s a pretty cool photo, that’s a LOT of pollen on that car’s windshield. So, since this type of pollen doesn’t even crack the Top 50, you must be wondering what the top ten cities are, right?
1. Jackson, MS
2. Knoxville, TN
3. Chattanooga, TN
4. McAllen, TX
5. Louisville, KY
6. Wichita, KS
7. Dayton, OH
8. Memphis, TN
9. Oklahoma City, OK
10. Baton Rouge, LA
With warmer temperatures come fun outdoor events. Here in Atlanta, there’s an arts festival almost every weekend. And while other companies are handing out t-shirts and sunglasses, why not cater toward your more allergic customers and customers-to-be. Don’t get me wrong, I love a pair of promotional sunglasses as much as the next guy, but if I’m sneezing up a storm, I’m really going to be grateful to the company who provided me with promotional tissues.
Ah-choo!
Lee
Marketing Coordinator
Posted by Sofia on April 25th, 2013
There are times when a simple 1 color imprint just won’t do. Sometimes you need to wow your recipients and make sure that your logo and message will be clear in their mind’s eye, and choosing just one color out of the ROY G. BIV spectrum simply isn’t enough. For those occasions, we have the 4-Color Process Theme.
So if you’re trying to breathe a little life into some office items, maybe trying to make a giveaway tote more worthy of being totted, adding a splash of color to a water bottle, or promoting health and wellness and just a little bit of travel and down time: you’ll find it all and more in this great category.
But what if, horror of all horros, what you’re looking for isn’t there? Have no fear! Our Sales Team would be more than happy to do the searching for you so you can kick back, relax, and starting searching for the colorful image that will grace your promotional product of choice.
Perhaps you are reading and wondering “why should I bother with a full color logo?”. While traditional 1-2 color logos will always be an industry standard, 4 Color Process makes you stand out in the crowd. Imagine the first time television went from black and white to color, it was a notion that may have never crossed a persons mind, but as soon as they saw it they probably realized black and white television would never be the same. If you need a more recent example: remember the first time you ever watched a movie or sports match in high definition, with 1080p providing you the most realistic and crisp image ever? It was hard to believe we all spent years watching traditional low grade signals. 4 Color Process gives you the same “wow” factor: we all have a reusable grocery tote lying around but it’s the ones with the extra punches of color that we faithfully go to, broadcasting our love for a very visible brand everywhere we go.
Sofia
Merchandising Assistant
Posted by Lee on April 24th, 2013
Hello, local readers! Hot off the press is this week’s edition of our weekend guide, filled with the best things to do in and around Atlanta this Thursday through Sunday. As always, be sure to add anything we missed in the comments section. Enjoy your weekend!!
Keep reading for more information about the Inman Park Festival, Taste of Marietta, Voices & Vibes Teen Festival and other exciting weekend events!
Posted by Megan on April 23rd, 2013
I am always seeking out useful promotional products that are attractive. And I really do enjoy finding new drinkware pieces. Remember the Vista Glass Mug, Laguna Tumbler or the Bobble Filtered Water Bottle?
The Spirit Ice Tumbler caught my attention at a recent end user show. Who wouldn’t want to drink their daily beverage in a rhinestone encrusted glass? I just feel fancy drinking my flavored water or iced coffee in it. Kind of like a private disco in my office. Or like a new wave, feminine version of the Crunk Cup.
The Spirit Ice is available in 9 exciting colors, each one is decorated with 7 rows of clear rhinestones. Then customize it by screen printing your logo on one side. The perception of your brand will be regal, fun and unique. And the double wall construction will keep your favorite drink cold. And with the 20 ounce capacity, you will never be thirsty!
Check out the Spirit Ice Tumbler and more unique products here.
Megan
Merchandising Manager
Posted by Sofia on April 22nd, 2013
It’s hard for me to make it through a work day without my trusty earbuds keeping me entertained with the newest episode of my favorite podcasts (This American Life and the Nerdist top the list by the way, if you were wondering), or jamming out to my many and diverse Pandora stations. Headphones and earbuds are a must for my everday. I used to have these big, amazing-but-clunky over the ear headphones that were gifted to me, but in the work atmosphere made me feel just a tad too college slacker. I then tried my hand at earbuds: the standard Apple ones that came with my iPhone died out after just a few months of use and I spent one frantic day asking if anyone had any sample ones I could borrow. My journey brought me to two contenders for the title of my favorite earbuds: the Deluxe Case with Ear Buds & Mic and the Flat Cord Ear Buds with Microfiber Pouch.
If you’re looking for ear buds that can do it all without breaking the bank, then the Deluxe Case with Ear Buds and Mic (Left) are your choice. The ear buds themselves are crisp white reminiscent of the ones that come standard with your i-device and the different color options for your case really make them pop. Best of all, instead of having a tangled mess every time you need to take a phone call, they come with a built in mic.
For the fashion savvy the Flat Cord Ear Buds with the Microfiber Pouch (Right) is a great way to go. Choose the one that matches a company logo and you’ll have a great tool for promoting brand recognition. Not only that, the microfiber pouch that comes along is great for keeping ear buds safe, lessening chances of ruining them in a purse or briefcase or losing them.
Sofia
Merchandising Assistant
