Category Archives: Top Trending Topics

Celebrate the Summer Solstice with Various Seasonal Products

Welcome to this week’s edition of “Trending Topic Tuesday,” where we share our take on what’s going on in the world and what promotional products would appropriately (or inappropriately) market the subject matter.

If you’re among the millions of people who find yourself reciting the age-old mantra of wishing there were more hours in the day, then today is your lucky day. Students, employees, and procrastinators alike scrambling to complete last minute tasks on their to-do-list can rejoice in the extra hours of daylight granted by the June 21st Summer Solstice. Although many agree that the humidity and ninety-five degree weather have been well underway since early June, today marks the official first day of summer in the Northern Hemisphere.

The word “solstice” is derived from the Latin sol (sun) and sistere (to stand still) and refers to the moment in which the sun’s rays are positioned directly above the Tropic of Cancer. The sun continues to rise higher until it appears to come to a standstill in the sky, resulting in varied sunset times of approximately 11:42 p.m. in Alaska, for example, and 9:10 p.m. in Seattle, Washington.

For centuries, cultures throughout the world have regarded the Summer Solstice as a major celestial event and have employed various seasonal products to celebrate the annual occurrence in a number of unique ways. Ireland plays host to “Midsummer Carnivals,” which feature fairs, concerts and fireworks whereas Spain offers special foods and bonfires on the beach. Also, on this day, the Chinese honor Li, the Goddess of Light while the Swedish dance around a raised maypole covered entirely in flowers and greenery.

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Want to Know What’s #Trending? Turn On Your TV!

Watching the big game while on my MacBook Pro.

Welcome to this week’s edition of “Trending Topic Tuesday,” where we share our take on what’s going on in the world and what promotional products would appropriately (or inappropriately) market the subject matter.

Make sure your cell phone and laptop are charged- primetime tv has taken an interactive turn! Sunday night’s launch of “The Glee Project” on Oxygen featured a social media component to engage viewers across the country, and as a result, chatter about the series premiere took Twitter and Facebook by storm. Similarly, the tv show’s parent company, NBC Universal, has launched live stream discussions on other shows, like NBC’s “The Voice,” and Oxygen’s “The World According to Paris.”

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Launchpad Calling Mission Control: We’re Headed into an iCloud

Welcome to this week’s edition of “Trending Topic Tuesday,” where we share our take on what’s going on in the world and what promotional products would appropriately (or inappropriately) market the subject matter.Moscone Center
Steve Jobs addressed a crowd of 5,200 developers at the 2011 Worldwide Developers Conference in San Francisco yesterday, and while he didn’t announce the release of the iPhone 5 (which members of the tech world had already guessed), he did speak about a number of updates to the company’s software that will improve functionality – and, likely, sales – of Apple’s already easy-to-use products such as the MacBook, iPad, and iPhone. And if you’ve always wanted to be a pilot or an astronaut, I’m sure that some of these new products and services will catch your ear.

Indeed, some of the features of Mac OS X 10.7 Lion sound like they were developed by NASA: we’ve got Mission Control, which makes it easy for Mac users to quickly navigate among apps and spaces; Launchpad, which allows users to find and launch apps from where they left off the last time they were closed; and iCloud, Apple’s own cloud-based file storage system that gives users the ability to access music, videos, images and more from any Apple device without having to upload them from their Mac to their iPod to their iPad (and so on).

iOS 5, the operating system used by mobile devices (the iPhone, iPod Touch, and iPad), also features a number of significant changes that make things both easier and more efficient for users. The camera is accessible via a shortcut from the lock screen, and all devices will be equipped with iMessenger, a conversation platform that allows individuals to carry on a single conversation (free of charge) between various iOS devices. Much like Blackberry’s BBM platform, iMessenger facilitates communication between iOS users via Wi-Fi or 3G to cut back on text messages.

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Contest Challenges Artists to Create Custom T Shirts featuring “The Muppets”

Welcome to this week’s edition of “Trending Topic Tuesday,” where we share our take on what’s going on in the world and what promotional products would appropriately (or inappropriately) market the subject matter.

Threadless and Disney just announced a contest searching for friendship-themed designs to decorate custom t shirts promoting this November’s brand-new full-length movie, “The Muppets.” Users must submit original designs featuring Muppets characters, which the public will then vote on to decide a winner.

The contest ends June 20th, and the winning design will be chosen on June 27th. One lucky winner will receive $2500 cash, a $250 Threadless gift certificate, the winning custom t shirt signed by The Muppets and framed next to a signed photo of the Muppets, a $250 set of collectible statues from Disney Traditions, and an autographed copy of the upcoming album, “MUPPETS: The Green Album”.

Not so confident in your artistic abilities? There are plenty of other ways to inspire the design of custom t shirts, whether you simply vote on your favorite, host your own t-shirt design competition, or solicit the help of professional artists, like those on staff at Pinnacle!

 

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Grab Your Promotional Sunglasses and “Come gather ’round”

Welcome to this week’s edition of “Trending Topic Tuesday,” where we share our take on what’s going on in the world and what promotional products would appropriately (or inappropriately) market the subject matter.

Happy birthday to Bob Dylan. The famed singer-songwriter turns 70 years old today and people all over are taking some time to pay tribute to him and his influence on not only music, but the US civil rights and anti-war movements of his generation.

In honor of Bob Dylan, I suggest you don a pair of promotional sunglasses, styled like the Ray-Ban Wayfarers he prominently wore, and listen to one of his most iconic anthems.

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President Obama Visits Memphis; May Be in Need of Promotional Cell Phone Accessories

Welcome to this week’s edition of “Trending Topic Tuesday,” where we share our take on what’s going on in the world and what promotional products would appropriately (or inappropriately) market the subject matter.

promotional cell phone accessoriesAs threats of some of the worst Mississippi River flooding since the 1920’s continue, thousands of Americans evacuate their homes and head for higher ground. Earlier this month, a Louisiana spillway was opened and a levee was blown up surrounding the town of Cairo, Illinois. Now, US Army Engineers are opening floodgates in attempt to divert water from the Mississippi and decrease pressure on the levees to, hopefully, prevent flood water from reaching Baton Rouge and New Orleans.

The expected influx of floodwater prompted an appearance from President Obama, who visited Memphis on Monday to meet with families affected by the flooding. Unfortunately, the 25,000 people situated in  Louisiana’s Cajun country have already been forced to abandon their homes in compliance with mandatory evacuation orders. The record-setting flood waters are predicted to unleash up to 25 feet of water set to wash over approximately 3,000 square miles of low lying land.

Amidst the crisis of the impending natural disaster, Obama remained positive and offered words of comfort to young students at Booker T. Washington High School who excitedly welcomed him as their official commencement speaker. Obama’s phone however, did not meet such a pleasant fate earlier that day. The President, who currently may or may not be in need of some promotional cell phone accessories, sent his BlackBerry phone tumbling to the tarmac of the taxiway at the Air National Guard base in Tennessee. In this case, promotional cell phone accessories would have undoubtedly prevented any damage to the President’s phone.

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Washington Wizards Debut New Logo Apparel

Welcome to this week’s edition of “Trending Topic Tuesday,” where we share our take on what’s going on in the world and what promotional products would appropriately (or inappropriately) market the subject matter.

The Washington Wizards, a professional basketball team based in Washington, D.C., held a press conference this morning to unveil a new franchise logo as well as new home and away jerseys that pay homage to the team’s history.

The new logo apparel is an updated take on the old Washington Bullets uniform. The Bullets became the Wizards in 1997.

The Wizards’ new home jersey, pictured at left, is primarily white, while the new away jersey is primarily red. Both jerseys feature a red, white & blue color scheme that matches the uniforms worn by the other D.C.-based teams that also play at the capital city’s Verizon Center: the Mystics (WNBA) and the Captials (NHL). The team’s logo apparel has featured a number of color schemes over the years, from navy and orange to black and bronze; however, the Wizards’ only NBA championship was secured 33 years ago when they wore red, white & blue as the Washington Bullets. The new jerseys are quite similar in color and in style to the ones worn by that winning team, albeit with a few modern influences: ‘washington’ on the away jersey and ‘wizards’ on the home jersey are both spelled with lowercase letters, and the design of each is crisp, clean and contemporary.

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Osama Death Inspires Pop Culture Promotional Items

Welcome to this week’s edition of “Trending Topic Tuesday,” where we share our take on what’s going on in the world and what promotional products would appropriately (or inappropriately) market the subject matter.

Osama Tee ShirtBy now everyone across the world should have heard the news of the death of Osama bin Laden, founder and leader of the militant group Al Qaeda and man who claimed responsibility for the series of September 11 attacks on the United States. Osama’s death comes as an American victory in the War on Terror – and it also comes as an opportunity for marketers to profit from this occurrence through the production of so-called patriotic promotional items.

Within hours of President Obama’s address announcing the confirmed death of bin Laden on the evening of May 1, “a wide swath of marketers already had latched onto the leader’s sudden demise at the hands of U.S. special forces,” reported USA Today in an article published online yesterday specifying thousands of promotional items that had popped up on popular merchandise sites Zazzle.com and CafePress.com.

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Throw a Cheap and Chic Royal Wedding Party with Inexpensive Giveaways (and Some Creativity!)

The royal wedding is this Friday! Check our blog for daily updates featuring our favorite promotional products that celebrate the marriage of Prince William of Wales and Kate Middleton.

Royal Wedding Party - Bosnia

Across the pond in England, many promotional product suppliers are working with distributors to offer an array of “royal wedding” related inexpensive giveaways, including tea tins, bookmarks, bags, and even alcoholic beverages. According to Neil Saunders, consulting director of retail researchers Verdict, the sale of royal wedding merchandise could exceed $42.5 million (£26 million). UK based trade association for the advertising specialty industry, PROMOTA, has even gone so far as to create an entire web site for suppliers to upload images of wedding related products which they have designed.

With promotional options starting as low as $1 (royal crown bookmarks) and hitting prices as high as $3000 (an 18k white gold replica of Kate’s engagement ring), you can invest as much or as little as you would like in celebrating Friday’s royal nuptials.

Many people are throwing parties to watch the festivities with friends and family from home, so here are a few ideas on how to stage a memorable viewing party of your own using handmade and store-bought inexpensive giveaways.

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Is Donald Trump Trading in Real Estate Promotional Products for the Campaign Trail?

Welcome to this week’s edition of “Trending Topic Tuesday,” where we share our take on what’s going on in the world and what promotional products would appropriately (or inappropriately) market the subject matter.


Between saying that he’ll run for president and likening LaGuardia Airport to a “Third World country,” Donald Trump has certainly made headlines recently. It all started when the real estate mogul criticized the potential Republican presidential candidates, even going so far as to compare his net worth to that of Mitt Romney and implying that while Romney functions more as a “small businessman,” Trump’s financial resources give him the knowledge, resources and power to make changes that he sees necessary.

If Trump does go ahead and trade in his real estate promotional products for those more fitting on the campaign trail, the first change he makes may be at LaGuardia Airport. On Sunday, he compared New York’s central airport to that of a less developed nation, angering many New York officials (who probably hope he sticks to real estate promotional products). However, Trump’s still got a fan in Gary Busey – who says he’ll definitely back a presidential campaign- despite the fact that Trump fired him from “Celebrity Apprentice” earlier this week. What do you think? Do you back Trump 2012?

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