Seasonal Marketing Ideas

It’s National Towel Day

It makes sense that May 25th, the Friday before Memorial Day is National Towel Day. Though summer doesn’t actually begin until June 20th, Memorial Day Weekend signifies the unofficial start with pools opening, barbecues happening and people heading to the beach or lake for the long weekend.

Target Towel

[towel from Target]

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Promotional Roaches, Firearms, Waffle House, and Other Unique Valentine’s Day Offers

Depending on your significant other’s personality and interests, proclaiming your love for him or her on Valentine’s Day may require some creativity. As illustrated by actress Kristen Bell’s admission of her sloth obsession on the Ellen Degeneres Show several weeks ago, some people are simply more responsive to unusual gifts than others.

From adopting a roach for your lover to a romantic, candle-lit dinner for two at Waffle House, keep reading for a variety of options that will make your Valentine’s Day one for the books…

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Product Pick of the Week: Conversation Hearts

What’s the first thing that comes to mind when you think about Valentine’s Day? Flowers? Chocolates? Dinner reservations?

In my mind, nothing says Valentine’s Day like a conversation heart. This classic custom candy has been around for as long as I can remember and always seems to find a way into my hands come February.

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Product Pick of the Week: Happy New Years Postcard with Magnetic Calendar

2012 is mere days away, and the new year presents a slew of new marketing opportunities. Magnetic calendars, in particular, are one of the most cost-efficient and effective products on the market to ensure that your brand maintains top of mind recall among your target audience throughout the year.

The Happy New Years Postcard with Magnetic Calendar is one unique way to send warm wishes to clients, while also securing prime real estate on their bulletin board or fridge (in the break room or even at home!).

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Why Stress About Cyber Monday? Pinnacle’s Seasonal Steals Are Here to Stay!

Shop Seasonal Steals at Pinnacle PromotionsAccording to PriceGrabber, 39% of consumers plan to shop today’s Cyber Monday sales- 37% more than in 2010! Of those savvy shoppers, 92% plan to shop on Cyber Monday because it offers the most one-day deals and free shipping offers.

Among the benefits of shopping online for holiday gifts, the top reasons provided by survey respondents* spanned:
-Getting the best prices and deals (64%)
-Having the convenience of shopping from home (57%)
-Avoiding crowds (47%)
-Researching and finding the best gifts (36%)
-Accessing better inventory and selection (32%)
-Saving money on gas (16%)

This year, Pinnacle isn’t limiting our best online deals to a single day- we’re offering our customers the chance to shop online for inexpensive corporate holiday gifts all season long! Our “Seasonal Steals” category features impressive gift items, ranging from Gifts Under $5 to Gifts Under $50… fantastic options for employees, customers, and end users of all interests and demographics.
Keep reading for more reasons why you should choose Pinnacle for your holiday marketing needs…

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Combat Holiday Unhealthiness with Promotional Pedometers & Fitness Accessories

Endor Trail Greenway
Creative Commons Licensephoto credit: Donald Lee Pardue

In a report issued on Monday by the International Diabetes Federation, the group estimated that 552 million people may have diabetes by 2030. Today, about one adult in 13 has some form of diabetes. Head of the World Health Organization’s diabetes unit, Gojka Roglic, states that a significant portion of future diabetes cases are preventable, as most cases of the disease are Type 2, which predominantly hits middle-aged people and is associated with weight gain and a sedentary lifestyle.

Between Thanksgiving and New Year’s, most Americans probably gain about a pound- certainly not cause for alarm. However, most people fail to get rid of that extra pound during the next calendar year, and wind up adding another one to it the following year.

Finding the time to exercise during the busy holiday season is easier said than done, so why not provide your clients and/or employees with compact, travel-friendly workout equipment like promotional pedometers or exercise bands to help them maintain their fitness regimens on the go? For amazing, “stay-healthy” promotional products that double as fantastic holiday gifts, keep reading…

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Corporate Holiday Gifts: Create A Smorgasbord for the Senses

Happy Holidays '10
Creative Commons Licensephoto credit: pacmikey

An article published on last week, “How Cinnamon Smells Will Save Holiday Sales,” discusses techniques for marketers to leverage the five senses to boost holiday sales this season. While the article is geared toward brick-and-mortar stores, the recommendations can be carried over into businesses hosted online, as well as service providers, with some slight adjustments. In particular, the advice given by author Eric Markowitz can enhance corporate holiday gifts and lead to more memorable, meaningful brand associations among your target audience.

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Happy Halloween from Pinnacle Promotions!

Here at Pinnacle, Halloween 2011 is off to a spook-tacular start! Hourly trivia questions, a game to guess how many pieces of candy were in a jar, and the consumption of enough Halloween sweets to make any dentist cringe all led up to our annual company costume contest this afternoon.

To say that our employees were creative with their costume choices this year would be an understatement- “Charlie’s Angels,” “Pinnacle Promotions Man,” “Spongebob Squarepants,” Steve Jobs, Erin Andrews, and a real-life pop art cartoon character were just a few of the characters in our midst and everyone had a tough time deciding which costumes they liked best. In the end, pop art cartoon woman, Allie, took first place for the second year in a row (visit our Facebook page to see her bacon outfit from 2010!) and Erin Andrews (aka Ashley W.) was our runner-up.

Want to see more photos from Pinnacle’s Halloween festivities? Pictures will be posted to Facebook shortly, so stay tuned.

Did your company celebrate Halloween this year? We’d love to see photos! Please feel free to share with us on our Facebook wall.

We hope that you and your loved ones have a safe and Happy Halloween!

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Promotional Kitchen Utensils: A Sweet Treat for Fall Holidays

There’s no denying it. Halloween means candies and cookies and cakes. Oh my! But it’s not just Halloween that necessitates our need for sweets during the fall. I can’t speak for everyone, but as the weather starts to turn cooler, I look forward to pumpkin and pecan pies at Thanksgiving dinner and candy canes and other treats during the winter holidays. With so many “sweet” holidays coming up in the next few months, now is the perfect time to distribute promotional kitchen utensils.

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