Category Archives: Seasonal Marketing Ideas

Personalized Holiday Food Gifts

If you work in an office, every holiday season usually brings holiday food gift baskets.  You have your standard popcorn tins, seasonal fruit boxes, chocolates, and large sampler gift towers.  Doesn’t matter what it is really, people turn into carnivores when someone sends free food.  No one will turn away a food gift, but to really make an impact when you send your gifts make sure your holiday food gifts are personalized with your company or organization’s logo or name. It makes you stand out from the other food gifts that arrive and helps solidify your brand.

At Pinnacle we offer many different Personalized Holiday Food Gift options and there is something for every budget.  Some items can be imprinted on the tin, box, or ribbon and some can even be imprinted on the actual dessert.  I personally love the logo Oreo cookies, rice krispies and fortune cookies.  They make such a beautiful presentation with your full color logo and matching sprinkles, plus they taste amazing.  Here is a little inspiration board to get your creative juices flowing.

























So I don’t know about you, but I’m craving some sweets!  (I am currently searching my desk for old Halloween candy.) I will now let you loose to shop even more personalized holiday food gift options to impress your customers or clients this Holiday season.  Enjoy!



Merchandising Manager

Heather’s Product Picks of the Week [Thanksgiving Edition] – Promotional Kitchen Products

Happy Thanksgiving all!  In honor of this holiday meant to relax and be thankful, I decided to share a delicious Make Ahead Mashed Potato recipe and some of my favorite promotional kitchen products.  First the products… with so much time spent in the kitchen during the holidays it makes sense to use branded kitchen supplies to promote your company or organization.  Everyone enjoys a gift that is useful and especially if it comes as an appreciation gift surrounding the Thanksgiving holiday.

The Tiny Tot Magnetic Timer is an essential kitchen tool, especially when you are trying to time multiple dishes to be ready at the same time.  This timer comes in 5 bold colors (green is my personal favorite) and bonus, it has a magnet back so it just sits right on your refrigerator or oven door.

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Personalizing Your Holiday Gifts

Are you looking to wow your clients or employees with a gift that shows them your gratitude? One of the hottest trends in gifting for 2012 is personalization! Who doesn’t enjoy seeing their name or initials on a gift? It can be as small as a pen with a laser engraved touch or as unique as a calendar with the recipients name in various monthly scenes 12 different times!

Every time the recipient uses their gift, they will think of you and how thoughtful you were. And chances are, they are more likely to keep that gift longer…so if you brand the item and personalize it with their initials, the impression factor is greater!

The possibilities are endless! Items that you can personalize include totes, writing instruments, fitness gear, blankets, technology cases and more! Contact your Account Team for more information on how to personalize your 2012 End of Year gifts.
Check out a few product picks that you can personalize:

Personalized Name Desk Calendar: This calendar is pretty amazing. Show your clients how fun you are by placing their name on a calendar! The recipient will see their name in 12 different settings…and your company logo will be featured in a four-color process design as well!

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Things To Consider When Buying Corporate Holiday Gifts

If you have ever been given the task of purchasing corporate holiday gifts for your clients or customers, you know it can be very overwhelming.  You want to make sure you are giving a gift that will show your customers that you truly appreciate their business but you must also stay within your budget.  Here is a helpful list of things to consider when buying corporate holiday gifts.

1.  Who will be receiving this gift?  Who is your target?

Let’s be honest, we’d love to give gifts to everyone we’ve done business with but we have to zero in on our target, our best customers.  Find out the demographics on your best customers if you don’t already know.  Are they mostly female/male?  Is there a specific age that most of them fall into?  Can you pinpoint interests or hobbies that they all have in common?  If your top customers work in an office and sit behind a computer… a desktop gift or computer accessory gift would be ideal.  Or maybe your target is largely females who have an interest in entertaining… a houseware or entertainment gift would be appreciated. This key information will help you when selecting what gifts to purchase. It pays to really understand your target demographic before researching gift options.

Read more Things to Consider When Buying Corporate Holiday Gifts

Essential Tailgating Items

I’m going to preface this post by saying that it’s slightly ironic that I’m about to write about football. I went to a school in New England that didn’t even have a football team (Go Catamounts – there were other sports that we were good at!) and I’ve never been to a football game in my life. However, I can appreciate a good tailgate and that’s what I want to blog about.

South Carolina Football
Creative Commons Licensephoto credit: kmoliver

(South Carolina is my husband’s alma mater, thus the picture.)

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Top 5 Halloween Promotional Products

So it’s the end of September and the retail stores have had their Halloween candy and costumes out for weeks! I have to admit, I love this time of year and really get into Halloween and the fun that surrounds it. At Pinnacle we always dress up, have a party and eat waaay too much food and candy. I still need to figure out costumes for this year and have been scouring Pinterest for unique, DIY ideas.

Pinnacle's Halloween Party 2011

Halloween is a great holiday that everyone loves to celebrate. Take this opportunity to market your company or organization in a fun, memorable way. Here are my Top 5 Halloween promotional products picks.

1) Pumpkin Drawstring Backpack

A great alternative to the disposable trick-or-treating bags and is much more functional for kids to wear instead of carrying. The jack o’ lantern stock art comes pre-printed on the front of each bag in reflective ink.

See all 5 Halloween Promotional Product picks

Promote Pink This October!











As most of you know, October is Breast Cancer Awareness Month.  It’s that time of year again when people start wearing their pink and promoting awareness for the disease and support survivors.  Many companies and organizations focus some of their marketing efforts on specific causes or philanthropies that they support. Breast Cancer Awareness happens to be one cause that has shown tremendous support and growth in recent years.

At Pinnacle we have continued to grow our line of pink promotional products to cater to this need.

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Heather’s Favorite School Promotional Items

Now that it’s August, I guess it’s time to start thinking about back to school, football and fall fashion.  Where did the summer go? It has been an exceptionally hot summer so I am actually looking forward to the weather cooling down.

In a couple of weeks my kids will start at a new school, so being a Merchandiser at Pinnacle, naturally I have back to school promotional items on my mind.  There have been some really unique products that came out this year for the education industry and I’ve been pinning like crazy to our Back to School Pinterest board.

My 5 Favorite School Promotional Items this year are…

1) Safe T Scissors











The Safe T Scissors have a rounded edge and plastic blades so children won’t get injured using them.  Very useful product that won’t be thrown in the trash.

See more of my favorite school products

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