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Promotional Ballpoint Pens: Just How Effective Are They?

According to studies conducted by Promotional Products Association International, writing instruments are the second top-selling promotional products after wearables.

The same study also found that 83 percent of survey respondents said that they are more likely to keep your promotional pen if it’s a ballpoint pen specifically.

With these staggering numbers in mind, there’s no question that your business should incorporate promotional ballpoint pens into your marketing efforts.

Instead of overwhelming customers with intrusive advertising that will likely be disposed of or ignored, ballpoint pens provide them with a useful item that also doubles as an effective and powerful marketing tool.

But just how effective are they, and why?

They Are Used Everywhere and Almost Everyday 

From schools to companies and even homes, most people use pens everyday for various tasks – signing papers, taking notes, writing lists, and more. And for this reason, promotional ballpoint pens are the items that customers tend to hold on to the longest. When you provide your audience with custom printed ballpoint pens, you’re also providing your business with a simple route to reach even more customers. According to PPAI, people almost always pick up a promotional pen when they see it’s being given away, which makes them some of the most effective promotional products on the market.

Translucent Curvaceous Promotional Ballpoint Pen

Translucent Curvaceous Promotional Ballpoint Pen

 

They Help Develop Brand Recognition and Awareness

Every business, no matter the size or type, seeks to prove that it’s a credible source of information, with expertise in a particular field. In order to achieve this goal, a business needs to develop its brand in a way that satisfies its needs, as well as the needs of its customers. Once you make your customers happy, they will be motivated to continue doing business with you, as well as communicate their positive experience to prospective clients. Presenting your custom branded promotional ballpoint pens to your customers is an efficient way to expedite this process. As  potential customers see others using your custom ballpoint pens, their curiosity about your brand will be sparked – and you will officially have their attention.

Paper Mate InkJoy Stick Promotional Pen

Paper Mate InkJoy Stick Promotional Pen

 

Personalization and Variety

You can easily personalize a large number of ballpoint pens to the preferences of both your brand and your audience. Do this by stylizing your branding in terms of color, font choice, style, printing method or even eco-friendliness. When brought together, all of these elements are a direct reflection of your business and your brand. By making smart decisions in these regards, a custom ballpoint pen acts as yet another credibility booster – without exceeding your budget. With the help of well-designed, high-quality ballpoint pens, you can (literally) put your brand in the hands of your audience and guarantee long-term use of your promotional product!

Promotional Ballpoint Pen - Rainbow Sherbet Collection

Promotional Ballpoint Pen – Rainbow Sherbet Collection

 

As you can plainly see, custom promotional ballpoint pens are indeed a powerful tool for reinforcing your value to both your current and your potential customers.

They also continue to lead the way in promotional products, and when designed correctly, they can make an impression that you customers won’t soon forget!

 

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Custom Padfolios: Perfect Products for a Buttoned-Up Brand

Believe it or not, businessmen, stay-at-home moms and college freshmen all have something in common. Their lives are montages of chaotic schedules and hectic deadlines, and they all need a safe and efficient way to get organized – FAST.

And that’s where custom padfolios come into play.

Your brand can use custom padfolios as a medium to appeal to all types of customers, and they can ultimately become a surefire way to ease their anxiety. Because custom padfolios generally contain writing pads, flaps, and pockets, they quickly become a go-to item for storing everything from lengthy to-do lists to important business notes.

Getting your logo custom printed onto promotional padfolios does so much more than gain brand exposure – it also gives the impression that your brand is professional and polished.

The following custom padfolios contain unique features for maximum efficiency and usage options. Get your logo onto one of these handy padfolios and your brand will be at the head seat of professional business meetings everywhere!

Vanguard Leather Calculator Padfolio

With this custom padfolio, your brand will be dressed to impress – impress your customers, that is! A great promotional gift item for both the aspiring AND the working professional, this custom padfolio comes equipped with storage options that will exceed the expectations of your customers. You can completely customize this padfolio with your logo on the outside, while the inside provides you with other options for company promotion – like sliding an extra business card or two in there! The strong leather material gives this custom padfolio the polished and buttoned-up look that will entice your customers and help them to stay organized in the long run.

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Non-Woven Polk-a-Dot Padfolio

Any student would be proud to carry this cheerful and convenient padfolio around with them. With four vivid color options and your logo screen-printed across the front, this custom padfolio will be a daily reminder of how your business is playing a key role in helping your audience get their tasks, assignments and schedules in order. This padfolio contains 30 lined pages for jotting notes, as well as a pen loop, an inner pocket, and a safe and sturdy ID holder. Talk about convenience!

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elleven Zippered Padfolio

Now on sale, this padfolio has all the bells and whistles, without all the weight. You can have your logo debossed or screen printed on the front cover, allowing you to put forth a professional image right from the start. Today’s customer will love to unzip the padfolio and find the elastic organizer, which comfortably holds an iPad and other small accessories. As an added convenience, this promotional padfolio comes equipped with holders for USB flash drives and slots for business cards. When brought together, this combination of features makes the eleven zippered padfolio the ideal corporate gift or promotional giveaway, and its versatility will ensure that your customers will use it time and time again.

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If you are looking for a practical means of building a professional image and reaching more customers, custom branded padfolios may prove to be a worthy option.

With promotional padfolios from Pinnacle Promotions, you can connect with customers from cover to cover as your brand is seamlessly integrated into their daily routines. Add custom padfolios to your marketing and promotional strategy to add an extra pump of professionalism to your brand!

 

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Customized Stylus Pens: Make Your Brand’s Point

At this very moment, you are more than likely reading this on a mobile device or tablet. And like so many other consumers, you may be experiencing a bit of finger fatigue from tapping at these mobile keyboards all day.

On top of that, you run the risk of getting grimy fingerprints all over your device screens, and that’s never good.

Enter your brand to the rescue!

With custom stylus pens, your brand can be the solution to what’s now a common problem, and your branded styluses can help to cut down on the ever-growing issue of finger fatigue!

Get your logo custom printed onto trendy promotional stylus pens such as these, and start building brand recognition one rested finger at a time:

Fred & Friends iStrike

With the Fred & Friends iStrike, you can fire up your brand without the flames. The quirky design of this custom stylus brings both the fun and the function, and it’s a unique promotional item to distribute at your next trade show, event or expo. When you add your branding to a custom stylus such as this, you simply can’t strike out with customers. Because this custom stylus is compatible with any touch screen, more customers will have your brand at their fingertips, and you’ll be providing them with the added bonus of being able to keep their device screens spic and span.

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Robo Pen-Stylus with Screen Cleaner

The Robo Pen-Stylus with Screen Cleaner is an exceptional way to keep your brand fresh and the devices of your customers even fresher! The dual functionality makes this custom stylus quite the crowd-pleaser, while the smooth finish allows for clear, easy-to-read branding. This custom stylus may appear rather simple in design, but with a quick twist of the top cap, you have a compact and efficient sweep brush to flick away screen smudges. This trendy custom stylus is sure to catch the eye of any customer, and it will help your brand (and their screens) shine even brighter.

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The Ergo Stylus/Ballpoint Pen

 Regardless of whether you have an iPhone, a Kindle or anything in between, this custom stylus is the perfect choice! Not only is this stylus versatile and efficient, but it also doubles as a multi-functional ballpoint pen! With your choice of six striking color combinations and your logo custom printed across this trendy promotional stylus, you’ll make a lasting impression on your customers, who will be happy to make you their go-to brand.

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Custom stylus pens are a modern and unique way to reach your customers, and they also demonstrate that your brand provides a current and fresh perspective.

Stylus pens also show that you are committed to making the daily lives of your audience just a bit easier, which leaves an impression they won’t soon forget! Start making your brand’s point with custom promotional stylus pens!

 

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Custom Water Bottles: Your Guide to a BPA-Free Brand

According to recent studies and surveys, most consumers believe that brands have the opportunity to improve quality of life and wellbeing, but are failing to do so.

Those same studies also showed that most consumers had admitted to the fact that they wouldn’t care if over 73% of big brands were eradicated entirely.

Those numbers are staggering, and quite frankly – they’re scary.

In this day and age, being a health-conscious brand is more important than ever, which is why your business should be investing in promotional products like custom BPA-free water bottles.

BPA is short for Bisphenol-A, and it’s an industrial chemical commonly found in the plastics that are used to make many food and beverage containers. As a result, BPA may be able to seep into the food and drinks we consume, and it can have adverse effects on health if consumed at high levels.

By getting your logo custom printed onto custom BPA-free water bottles, you’re doing so much more than gaining brand exposure – you’re also proving to your consumers that your brand cares about their wellbeing.

As audiences are growing more and more concerned with personal health, choosing custom promotional BPA-free products could very well put you over the competition.

These custom BPA-free water bottles are some of our personal favorites, and they’re perfect for helping you grow a conscientious brand:

Customer Favorite: Poly-clean™ 28 Ounce Promotional BPA Free Bottle

The popular choice among our customers and their customers, the Poly-clean 28 ounce BPA-free bottle makes your brand instantly accessible to a broad market. Its efficiency and portability makes this promotional bottle adaptable to any lifestyle, while the sleek, translucent design, leak-resistant lid, and lead-free feature give it some extra charm. Pick from nine bright colors of custom bottles, imprint your logo, and before you know it, you’ll be on your way to building a health-conscious brand!

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Staff Pick: Eco Safe 24 oz. Custom Water Bottle

You can see why our staff raves about the Eco-Safe 24 oz. custom water bottle. In addition to the convenience of being a beverage container, it’s also BPA-free and made of completely recycled materials. It’s reassuring to your consumers to know that your brand is concerned about their wellbeing and is essentially improving their quality of life. The straightforward and clean design of this custom water bottle makes it a cinch to clearly display your branding – so you’ll be making impressions with every sip!

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Selected: Streamline Stainless Bottle

This 26 oz. stainless steel custom BPA-free water bottle is a solid choice for getting your brand message in front of customers without all the noise. The screw top lid with handle allows it to be easily transported – without all the bulk – and getting your logo screen printed the stainless steel material gives off a polished look and feel. Enjoy the benefit of reaching even more customers in a stylish, yet still health-minded manner.

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Custom BPA-free water bottles are a safe and practical way for customers to carry their beverages (and your brand) wherever they may go.

With custom promotional BPA-free water bottles, you can stand out in a saturated marketplace, drum up new business without expensive advertising, and retain your current customers.

Get your brand on that BPA-free bandwagon!

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Custom Can Coolers: Your Brand in Their Hand

Imagine relaxing on the beach on a warm, sunny day. There’s not a cloud in the sky, and all you’re thinking about is your toes in the sand, the sounds of the waves and the refreshing drink you’re about to take a sip of.

Don’t think your brand belongs in a place like this? Think again.

The only thing that could make a day like this any better is a custom can cooler to keep your drinks cold and more refreshing, and we think your customers would agree!

Getting your logo custom printed onto a promotional koozie is a cool and trendy way of getting your brand in front of a multitude of audiences. Everyone from the on-the-go mom to the budding entrepreneur can use your custom koozie, which guarantees your logo will be gaining as much exposure as possible.

Invigorate your brand and your customers by sharing promotional can coolers at your next trade show, company cookout or tailgating party, and you can stay cool knowing your customers are (literally) getting their hands on your brand!

These custom can coolers are some of our very favorites, and they’re absolutely perfect for maintaining a cool brand:

Lowest Price: Kan-tastic Kan Kooler

A fresh take on the classic custom koozie, the Kan-tastic Kan Kooler is available in 21 different colors and is ideal for total customization! This, coupled with the generous amount of space available for imprinting your logo, provides a rather offbeat platform to reach audiences of all ages. As an added convenience, the Kan-tastic Kan Kooler folds flat for easy storage, which makes it a great on-the-go option for everyone from the party animal to the athlete. The best part is that it’s also an incredibly cost-effective way to engage with your customers. 

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Staff Pick: Collapsible Can Cooler

Because it’s made from durable scuba foam material, the Collapsible Can Cooler provides excellent insulation and keeps drinks cold like no other custom koozie! With 12 color options and endless efficiency, it’s easy to see why it’s one of our most popular can coolers! Perfect for your next company picnic, outdoor event or day on the golf course, this promotional koozie is sure to impress! Get your logo custom printed onto our Collapsible Can Cooler to gain some pretty cool brand exposure.

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Seasonal Pick: Deluxe Collapsible Koozie Can Kooler

With a light, leather-like exterior, this custom can cooler has the expensive look without busting your budget. It’s simple to customize with your brand or company logo, and its functionality guarantees it will be used by your audience time and time again. The two-sided printing option of this custom can cooler allows ample opportunity to display your logo and company message, ensuring brand recognition with every sip!

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Custom can coolers put your brand in the spotlight and bring your audience back for continued engagement. These can coolers are a fresh alternative to traditional promotional products, and they’re sure to help you gain some much-needed brand awareness.

Every time your customers pop a can of their favorite beverage that your logo helped to keep cool and refreshing, you open your brand up to far-reaching marketing opportunities.

So go ahead – get your brand ready for the beach by customizing your very own can cooler!

 

bigsquid-20150324-umbrellas

Promotional Umbrellas: Three Surprising Things You Don’t Know

It’s raining, it’s pouring – so get your brand soaring! (With a promotional umbrella!)

You may not give a second thought to the average umbrella, however, with some embellishment – and a little bit of branding – you can turn a boring umbrella into an effective marketing machine!

Custom umbrellas do so much more than just protect your clientele from the elements. They also serve as much-needed staples at company outings, as essential accessories for a few rounds on the golf course and as top real estate for gaining a little extra brand exposure.

Getting your logo custom printed onto a promotional umbrella is a great way to (literally) get your brand above the heads of your competition, and your audience will thank you every time your branded umbrella keeps them dry, cool and so much more.

In case we haven’t yet persuaded you, here are three surprising things you probably didn’t know about promotional umbrellas:

One: Promotional umbrellas make a BIG statement.

Unlike other promotional products, the sheer size of custom umbrellas provides massive space for applying your branding. This extra space allows you the freedom to fully customize your umbrella with your brand, logo or company message, and it’s certainly a bold and easy way to stand out in a sea of traditional advertising. Promotional umbrellas provide an opportunity to unobtrusively get your brand into the lives of your customers in a meaningful and useful way. You don’t need to be a promotional expert to see how your brand can make a big statement with custom-printed promotional umbrellas. Try something like this 60″ Promotional Golf Umbrella for your next outdoor event and more!

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60″ Arc Promotional Golf Umbrella

Two: Promotional umbrellas have higher visibility than other promotional items.

As stated before, promotional umbrellas have an advantage above other promotional products due to their sheer size and availability for branding. They are large platforms for advertising your logo, and they send a branded message that won’t soon be forgotten. Come rain or shine, custom umbrellas are perfect for gaining brand exposure and recognition. Snag a custom umbrella like this 68″ Arc Vented Windproof and nothing will be able to rain on your parade.

68" Arc Vented, Windproof Umbrella

68″ Arc Vented, Windproof Umbrella

Three: Your brand and marketing message lasts longer with custom umbrellas.

Promotional items like custom umbrellas are sure to be used time and time again, ensuring that your brand resonates with customers over a long period of time. This, in addition to the umbrella’s portability, gives you ample opportunity to effectively gain the brand exposure you hope to acquire. Everyone from the on-the-go businessman to the avid camper will be seeing and using your logoed umbrella, and they’ll be resonating with your brand every time they do. This 37″ Promotional Umbrella with a handy travel case is perfect for a little on-the-go brand promotion.

37" Arc Promotional Umbrella with Travel Case

37″ Arc Promotional Umbrella with Travel Case

With promotional umbrellas, you can inspire customers to interact with your brand, and you’ll be establishing a long-lasting relationship with them.

Your recipients will be carrying your message with them everywhere they go, ensuring your brand and logo will be gaining exposure with audiences across the board.

Be sure to take advantage of the immense branding opportunity that comes with getting your logo custom printed onto promotional umbrellas. It’s sure to be a forecast for marketing success!

 

bigsquid-20150324-mugs

Promotional Coffee Mugs: Your Logo’s Daily Dose of Caffeine

Looking for a way to perk up your brand? Go ahead, get that extra shot of espresso. (And by espresso, we mean custom coffee mugs!)

Americans drink a whopping 400 million cups of coffee per day – roughly 146 billion cups of coffee per year. That’s A LOT of coffee, and a high demand for coffee means a high demand for coffee mugs.

You may associate custom printed coffee mugs with tourists and tiny gift shops, however, utilizing this perennial favorite piece of memorabilia to your marketing advantage is a surefire way to tap into a huge market.

Think about it.

With custom coffee mugs, your logo will be making it’s way into kitchen cabinets, onto office desks and into break rooms everywhere, guaranteeing optimal brand recognition and exposure.

Even more than that, your audience will be reminded of your brand every time they enjoy a hot cup of joe.

Custom coffee mugs are highly popular, and they’re perfect for everyone from the coffee beginner to the coffee-drinker extraordinaire. Get started by taking a look at some of our favorite promotional coffee mugs that will help you reach your customers one sip at a time:

Best Seller: 11 oz. White Promotional Coffee Mug- 4cp

 If you really want to put on your best face, this best-selling promotional coffee mug is the ideal product for you. The straightforward design allows you to capitalize on the large space available for imprinting your logo, and the plain white color allows for complete customization. Additionally, this custom mug is dishwasher and microwave safe, ensuring your branding is there to stay! Get your logo custom printed onto this custom mug to start making brand impressions everywhere.

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On Trend: 11 oz. Neon Mug With C-Handle

 From the bright look and feel to the sheer joy of sipping a warm beverage, this mug is an exceptional way to stimulate the senses of your customers. With this mug in hand, your audience carries your logo and your company message with them everywhere they go, making them your very own brand ambassadors! Get a step ahead of the competition with this simple, yet creative way to reach your customers and prospects.

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Featured: 12 oz. Spooner Promotional Mug

 This multifunctional promotional mug comes with the useful and appealing accessory of a sturdy spoon, making unflattering flimsy straws and plastic ware a thing of the past. By getting your logo imprinted onto one of these custom mugs and distributing them to your clients, you’ll be well on your way to getting your brand seen in homes, schools and offices everywhere. This custom mug’s fun and friendly feel is sure to be a hit among your audience, and it’s guaranteed to be a product they’ll use time and time again.

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A great credibility booster and a unique complement to traditional marketing efforts, promotional products like these well-designed coffee mugs are an effective means of reaching and attracting customers.

With promotional coffee mugs, you have the opportunity to creatively rejuvenate your professional image and start building brand recognition. Discover our numerous options of custom printed coffee mugs and add an extra dose of caffeine to your marketing efforts!

 

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Promotional Keychains: Your Logo in Overdrive

How many keychains do you think the average person has on his/her key ring? Three? Four? Maybe even five? Keychains are popular add-ons to the everyday set of keys, and they’re often seen as a way of expressing ones personality.

Now, insert your logo.

Promotional keychains are the perfect way to get your brand into the everyday lives of your audience, and they’re also great for sneaking in a little on-the-go brand promotion. Your custom keychains will (literally) hook your customers to your brand, and provide them with an impressionable keepsake they’ll use time and time again.

Basically, once you get your branded promotional keychains into the hands of your customers, you can amplify the reach of your brand, as well as put your logo into overdrive.

Here is just a small sampling of a couple custom-printed keychains that just might do the trick:

Bright Idea Bottle Opener Key Light

Disclaimer: This is NOT your average keychain. Perfect for parties and events, this custom keychain is cleverly (and awesomely) equipped with an LED light AND a bottle opener. These extra touches are sure to spark the interest of your audience and will literally illuminate your brand. This multifunctional branded keychain is the perfect way to take an everyday item to the next level with some simple branding and extra functionality.

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Light ‘n Whistle Key Tag

It’s exciting to think that your brand could actually be a hero, and the Light ‘n Whistle Key Tag can help to make that possible. This promotional keychain not only safely holds your keys, but it also features a safety whistle and a red LED light, ensuring your audience is always safe when they have your brand at their side. Light up the night and provide your audience with peace of mind with this useful and efficient custom keychain!

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Micro Rubik’s® Cube Key Holder

Put a stop to boredom and put your business into motion with this custom-printed Micro Rubik’s Cube key holder. More than just a snazzy addition to your key ring, this custom keychain doubles as the popular puzzle we all know and love (and sometimes hate). This promotional keychain has ample room for branding and logo-imprinting, as well as a totally new and unique fun factor! When you give away a branded keychain such as this one, you’ll leave your audience surprised, impressed AND totally busy with your brand!

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Promotional keychains come in all shapes and styles, and they offer several means of customization and logo-imprinting. These items are useful to consumers in more ways than one, and they can undoubtedly give your brand a much-needed lift.

To purchase any of the custom keychains above or to browse other options, be sure to check out our vast selection of promotional keychains and hook your audience to your brand!

bigsquid-20150323-672x372

Leed’s: High-Quality Promotional Products for High-Quality Brands

Every business is always looking for growth, regardless of the industry. New business relationships are all about account acquisition, while repeat business relationships are about account management. High-quality promotional products can be key factors in acquiring new customers, as well as maintaining ongoing relationships with them.

According to the Advertising Specialty Institute’s 2014 Impressions Study, high-quality promotional products help your audience remember you, and more than one-third of recipients are more likely to do business with you after receiving your promotional products.

You can’t beat those odds.

Because of their unparalleled degree of quality and efficiency, Leed’s brand promotional products are perfect items for growing existing customer relationships, as well as creating new ones.

These promotional products do so much more than just promote your brand and logo – they also help to up your level of customer service, and they provide your audience with items they’ll use time and time again.

The following must-have Leed’s products have a track record of success, and they’re the perfect high-quality products for high-quality brands:

The Pen

No matter the style, a promotional pen can be a key element of marketing for yourself or for your business. For everyone from the savvy salesperson to the budding entrepreneur, a Leed’s promotional pen can be a useful calling card and a great way for your logo to leave a lasting impression. This Leed’s pen is an effective and affordable option for brands and audiences across the board.

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The Bag

Having custom branded bags in your marketing arsenal is a must, and having Leed’s bags is even more important. With everything from promotional laptop bags to custom reusable totes, a Leed’s bag is perfect for everyone from trade show attendees to teachers and more. Not to mention your audience be reminded of your high-quality brand every time they use your high-quality bag. Get your logo on the move with a Leed’s item like this stylish messenger bag.

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The Journal

A journal is more than just a handy tool for keeping notes. And when it’s a custom Leed’s journal, it becomes a trusty and reliable companion for your clients and potential customers. Your brand will become a go-to for jotting down quick thoughts, as well as a trusted source for storing notes and important information. If this sounds like the right fit for your logo and your business, take a look at this high-quality Leed’s journal.

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Leed’s promotional items help to represent your brand in a memorable, useful, and professional way.  Your current clients will appreciate the high-quality and efficiency that these products bring to the table, and your potential customers will be more likely to do business with you.

Here at Pinnacle Promotions, our long-standing relationship with Leed’s promotional products allows us to provide you with these items that are second to none. So go ahead - take a look.

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